Nike Unveils Faster US Track Unis for 2012 Olympics

Written By:  •  Saturday, June 16, 2012

Nike USA Olympic Track Uniform 2012

Designed to shave off seconds of a sprinter’s time, Nike yesterday unveiled the new track and field uniforms for Team USA’s 2012 Summer Olympic team.

According to Nike, the new uniform is capable of “shaving up to 0.023 seconds off 100-meter sprint times”; that may not sound like a lot, but if American sprinter Walter Dix had finished his run 0.023 seconds faster in 2008 he would have won the silver instead of the bronze.

The new outfits are fitted with thousands of tiny dimples, similar to how a golf ball is designed, to create the most aerodynamic suit possible for the runners.

This handy chart shows the science behind how the dimples on a golf ball improve aerodynamics, this same concept is applied in the new track and field uniforms

”We couldn’t believe the numbers,” said Nike Olympic creative director Martin Lotti. ”That’s not just the difference between first and second place, it’s about making the podium.”

For those who doubt the science, the US Olympic Ski Team took to the slopes in Vancouver for the 2010 Winter games wearing a similar design and dominated.  Michael Phelps also wore a similarly patterned swim suit in the 2008 Beijng Olympics (made by Speedo, not Nike) and he went on to win 8 gold medals that year.

We’ll see if it translates well to the track but I wouldn’t be surprised to see the American team on the podium several times this Summer.

 

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Chris Creamer

Chris Creamer is the founder of SportsLogos.Net and has been maintaining it since June 1997. You can follow him on Twitter at @sportslogosnet or contact him via email at ccreamer@sportslogos.net

  • ingmar66

    Athletes as human golfballs. But if it works, why not?

  • thomas

    they should all run naked…………that would be fair

  • Elfrieda Yozamp

    Golf balls made from hardened epoxy plastic are really nice. They last twice as long compared to those resin based plastic golf balls. ,’;..

    Yours trully
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