Everton, Inter Milan, Atletico Madrid, and Zenit all showed new home and away kits, Arsenal released their new Aways, Juventus new Homes. All have similar “Nike-ification” items, such as team sayings inside the neck, team names on back collar, along with the assortment of “lighter, faster cooler” type technology improvements.
Interesting to see the wide sleeve trim that seems to be on several, Everton and Athletico especially.
Do you like the releases? Are you a big soccer fan? Would you like to see more photos, more detail on these kits? Do male athletes pull off purple and pink?
JR Francis is an actor, writer, director, graphic designer, UX guru, father, comedian, and craft beer snob. You can reach him at jrfrancis@sportslogos.net or on Twitter @JRFrancisSLN *One of several full-time uniform reporters this site has including its founder, Chris Creamer, who started his site in 1997










Nicky Santoro
Thursday, July 12, 2012 at 15:18The Arsenal purple and pink ones are a beauty. Purple should be used more in sport, it's a royal colour after all. I like what Juventus did instead of putting stars over the crest, side-stepping that whole controversy.
Paul
Thursday, July 12, 2012 at 16:20Arsenal away shirts in any color but yellow should be outlawed...purple can be done well (Fiorentina, Ujpest) but Arsenal made a mess of it this year. Athletico and Everton shirts look great- clean, simple, minimum fuss. Always a great formula. Inter shirts look oddly form-fitting...
Tim
Thursday, July 12, 2012 at 22:28Seems as though football clubs can pull off colorful kits better than any other sport, and they do it on a yearly basis. Maybe that is why it's acceptable in this sport. If the color bode well, it would only last a year anyways.. unless it's their primary colors.
JustMe
Saturday, July 14, 2012 at 18:24Atletico de Madrid are now the new referees of "La Liga"
ingmar66
Saturday, July 21, 2012 at 11:49The wide sleeve trim is used by a lot of teams this season and seems to be part of the standard Nike uniform for the new season. I prefer a smaller trim. Otherwise all the uniforms look nice (yes, even the unconventional Arsenal away kit, which should have featured yellow in some sort of way), unlike the new Barcelona home kit (also by Nike) which looks truly horrible. My favourite soccer shirt brand is still Umbro (which happens to be owned by Nike). Italian brand Marcon is my runner up. Umbro and Marcon are a little more traditional in their approach of uniforms, which fits an old game like soccer, with its many traditional teams.
Ricky
Monday, September 17, 2012 at 04:34Juventus stuck straditional with the homes. Arsenal prove that guys can wear pink too as long as they don't have black on the jersey not including the logos or other insignias (which seems to be bad luck in soccer).
Ricky
Monday, September 17, 2012 at 04:36By the way, Everton had black with pink shirts a few years back and I saw a game in which they lost 5-0 if my memory serves me right.