Sea Dogs Inspired By Their Past With New Jersey

Written By:  •  Saturday, August 18, 2012

Back-to-back QMJHL President Cup Champions, the Saint John Sea Dogs yesterday unveiled their new alternate jersey before their pre-season game against the PEI Rocket.  While the look may be new to the Sea Dogs franchise, it’s certainly not  unfamiliar to Saint John hockey fans.

For their first-ever alternate jersey, the Sea Dogs decided to pay homage to their predecessor at Harbour Station, the AHL’s Saint John Flames, winners of the 2001 AHL Calder Cup who left the league just two seasons later.

Like the Flames, the new Sea Dogs jersey (pictured above) is black but the main similarity comes with the logo style.

Notice the similarity? Saint John Flames logo on left and new third-jersey logo of the Sea Dogs on the right

Both logos feature the team mascot, a dragon for the Flames and a seal (or sea dog) for the Sea Dogs, wrapping their arms around “SAINT JOHN”, holding it in front of their chests.

Fan reaction has been mostly positive so far, many fans like that the Flames history and fanbase is still recognized by the Sea Dogs:

“Lots of history in Saint John so nice to sort of honor the Flames for those that were fans and incorporate it into the hockey team Saint John has now.” – commented an Anonymous user on Sea Dogs fan site Station Nation.

The new Sea Dogs jersey will hit the ice for the first time on September 29th against the Gatineau Olympiques.

 

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Chris Creamer

Chris Creamer is the founder of SportsLogos.Net and has been maintaining it since June 1997. You can follow him on Twitter at @sportslogosnet or contact him via email at ccreamer@sportslogos.net

  • Nathan Hoeffner

    The logo seems better than their primary

  • http://www.facebook.com/meantwin Brent Stewart

    looks nice

  • Alan Herbert

    The Logo looks good but it’s too good to be on that jersey!

  • Brian Castner

    Love that logo but the jersey is awful.

    • ingmar66

      Agree with you, the jersey is that of a soccer goalie in the lower Dutch divisions.

  • kurt

    that seal is so angry/demonic that it’s pretty much a shark. dial it back a little, seal.