Online Shop Leaks New Astros Primary, Wordmark Logos

Written By:  •  Saturday, October 27, 2012

What a terrible weekend for the Houston Astros!

For the third time in the last two days (and the fourth time this month) the Houston Astros have had their new logo leaked online and this time it’s the big guy – the new Astros primary logo, as well as a new wordmark logo – both of these graphics are ones we had yet to see before.

The new logos were found on online merchandise shop Football-Fanatics.com courtesy a series of iPhone 5 cases for sale, easily spotted by going to the “Newest Releases” section of their Astros merchandise page.

You can access each individual iPhone case (they are available to purchase now from that site if you want to get a head start on your collection – the site claims you’ll receive your item by November 1st, a full day before the unveil!) here, here, and here.  Adding to the fun is that this particular online shop also offers its items for sale on other sites, so a big site like amazon.com is also currently displaying these cases.

Three new logo Houston Astros iPhone cases for sale on Football-Fanatics.com

We can see the new primary logo features the cap logo leaked yesterday but inside a navy and orange circle with the team name surrounding it. This matches exactly what we had been hearing from our sources would be the new primary team logo for the 2013 season.

iPhone case showing both the Houston Astros new primary logo and wordmark logos – found on Football-Fanatics.com

The new wordmark logo is only seen on one of the three iPhone 5 cases available for sale on the site, but looks to be a simple design – the team name in block lettering in the same font around the primary logo – with a single star above.

Seeing the wordmark logo and this font also gives us a better idea of what the front of the uniforms will probably look like, combine the font with the image the Astros themselves leaked on their invitation and we can put it all together.

Pairing up the font from the wordmark leaked by Football-Fanatics with the uniform leaked by the Houston Astros

The Houston Astros gave us a great idea about the new home uniform (and we can theorize the road uniforms from it), pair up the graphic from Football-Fanatics and we know that the new uniforms will be simple block lettering across the front – “ASTROS” in navy with orange trim arched on the home with orange piping on the sleeves and the player number below it.  The cap will be navy blue with an orange bill and the logo up above on the front.

If anyone wants to mock that up, we’ll gladly add it to this post with credit.

Houston’s new logo makes 8 of 30 MLB teams using this format of logo design, that’s nearly one third of the league

What we don’t know yet is how the roads will look, we can assume they’ll be grey with HOUSTON across the front in blue trimmed in orange.  I’m betting the piping will be blue and I’ll go with an all navy cap with that logo on the front, just because that seems to be the sorta thing a team would do for a road cap.

No ideas on alternates or sleeve patches, here’s hoping for an orange one.

The big unveil is on November 2nd which is this Friday, try and act surprised!

Shout out to Twitter user @jamielocklin who tipped us off about the amazon graphic which led us to find the other images on football-fanatics.com… thanks Jamie!



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Chris Creamer

Chris Creamer is the founder of SportsLogos.Net and has been maintaining it since June 1997. You can follow him on Twitter at @sportslogosnet or contact him via email at ccreamer@sportslogos.net