The Logocast Presents NHL Power Rankings

Written By:  •  Monday, February 4, 2013

These are the official NHL Visual Power Rankings, as done by the official podcast of sportslogos.net, The Logocast.  Obviously, this is our list of their visual identities, and NOT of their play on the ice. Let us know what you think of our averaged rankings. The total score, as well as each host’s individual rankings, are listed in the chart. We have also included some thoughts as to why we voted the teams where they are.

RANK TEAM POINTS MIKE W MIKE T GREG

1

81

3

1

8

MIKE T: Best in the league in my opinion. The striping is perfect, and the alternate logo is great. I hate the team, but I can admit I love their look.

RANK TEAM POINTS MIKE W MIKE T GREG

1

81

2

4

6

MIKE W: The Maple Leafs combine classic striping, a clean logo, and one of the best alternates in sports for a great overall identity.

RANK TEAM POINTS MIKE W MIKE T GREG

3

74

12

2

5

GREG: One of my favorite road uniforms in the NHL. The fact that the red and blue fight with each other on their home jerseys is all that keeps them from a higher ranking. They really need to bring back the 40′s alternate that they wore in ’03-’04 and ’05-06.

RANK TEAM POINTS MIKE W MIKE T GREG

4

73

6

13

1

GREG: Admittedly a homer pick. Their road jersey is simply the best in the NHL. The colors really pop off the white with the red pants and the stripes are perfect. A fantastic third and the fact that I’m a Rangers fan puts them at #1 for me.

RANK TEAM POINTS MIKE W MIKE T GREG

5

71

1

3

18

MIKE W: The Blackhawks were the #1 team on my list. In my opinion, no team balances color better, and you combine that with an excellent logo set, striping that just looks timeless and amazing, and you have the league’s best looking team.

RANK TEAM POINTS MIKE W MIKE T GREG

6

68

7

11

7

MIKE T: Classic original six look. The thing that sets them apart from the Habs is that their logo could use a refreshing, but other than that a good look.

RANK TEAM POINTS MIKE W MIKE T GREG

6

68

15

8

2

GREG: I love their logo and their colors work well. The logo doesn’t try to look “fierce” or “show motion”, it simply represents the name of the team – and it does it very well. Why they ever abandoned this look for the red & black and then the Buffaslug is an enduring mystery.

RANK TEAM POINTS MIKE W MIKE T GREG

8

66

11

7

9

MIKE T: The newest logo is the best in franchise history, and this comes from a Lightning fan. The alt is still out of place, but the simplicity of the regulars makes the set.

RANK TEAM POINTS MIKE W MIKE T GREG

9

63

5

21

4

MIKE W: After a step in the wrong direction, playing with a navy, red, and copper that was altogether too dark and muddled, the Oilers re-embraced the look they won five Stanley Cups in, and now they look great.

RANK TEAM POINTS MIKE W MIKE T GREG

10

62

16

5

10

MIKE T: Their home is absolutely perfect. If they had consistency over their 3 jerseys, and added red to the alternate it would be higher.

RANK TEAM POINTS MIKE W MIKE T GREG

11

58

9

14

12

GREG: My favorite thing about the Flyers look is the name plates. Especially the black nameplate on the road jerseys. Overall, they have a clean, classic look.

RANK TEAM POINTS MIKE W MIKE T GREG

12

55

4

18

16

MIKE W: Although a relatively new team, the Devils absolutely got their logo right the first time, and in their entire history, have only changed the green they original wore to their current black. There’s a reason for that, and that’s there’s no need to change.

RANK TEAM POINTS MIKE W MIKE T GREG

13

54

8

9

22

MIKE W: One of the few teams that really benefitted from the RBK Edge redesign. The orange really pops in the jersey, and the logo was updated brilliantly.

RANK TEAM POINTS MIKE W MIKE T GREG

14

47

19

12

15

GREG: A decent attempt at updating their old look and a major improvement over the old blue, black and gold. Go to the third jersey full time and we’ve got a winner. Not bad, but could be so much better.

RANK TEAM POINTS MIKE W MIKE T GREG

15

46

20

6

21

MIKE T: I LOVE the yellow home uniforms. I think one of the best rebrands in league history was ditching the old set for the updated Nashville theme

RANK TEAM POINTS MIKE W MIKE T GREG

16

43

13

10

27

MIKE T: The blue and green is a great look. I don’t mind the script as much as the whale/rink logos on the chest. Give me some Johnny Canuck!

RANK TEAM POINTS MIKE W MIKE T GREG

17

40

21

19

13

GREG: Great primary logo. Awesome third jersey. They need to lose the piping on the primaries.

RANK TEAM POINTS MIKE W MIKE T GREG

18

38

14

17

24

MIKE W: While they may not be long for the Copper State, the Coyotes have a clean primary uniform set, with the brick and cream really looking beautiful together. A third jersey that tries a little too hard moves them down a little in the rankings.

RANK TEAM POINTS MIKE W MIKE T GREG

18

38

18

20

17

MIKE W: While the Hurricanes will never look as good as the team they replaced, the franchise formerly known as the Whalers has a fine color scheme and ingeniously uses the storm warning flag as striping.

RANK TEAM POINTS MIKE W MIKE T GREG

20

35

17

15

26

MIKE T: The best logo set in the league, brought down slightly by the modern edge template, but the alternate still rocks.

RANK TEAM POINTS MIKE W MIKE T GREG

21

34

22

23

14

GREG: Love the logo. Like their third. Hate the gold on the primaries. Bring back the old yellow and this one shoots right into the top ten.

RANK TEAM POINTS MIKE W MIKE T GREG

22

33

27

22

11

GREG: Great primary logo. Their third jersey is one of the best in the NHL.

RANK TEAM POINTS MIKE W MIKE T GREG

23

32

26

16

19

MIKE W: The people of Winnipeg waited 15 years for the a team to return to the city and take the mantle, they deserved more than double blue, a clipart jet over an overdesigned maple leaf, and road uniforms stripes in every possible direction.

RANK TEAM POINTS MIKE W MIKE T GREG

24

30

30

30

3

MIKE T: Like the Oilers, the choice to throw back to old colors is a downgrade. The blue is too bright, the logo sucks, and the alternate is the worst in the league

RANK TEAM POINTS MIKE W MIKE T GREG

25

29

10

25

29

MIKE W: A hemstripe away from being one of the best looks in hockey, the Kings absolutely upgraded over their prior black, purple, and silver mess.

RANK TEAM POINTS MIKE W MIKE T GREG

26

19

24

27

23

MIKE T:  too busy. The Flaming C is a great logo, but random piping and design brings it down. No problem with the black, they just need to make sense of their sweater.

RANK TEAM POINTS MIKE W MIKE T GREG

26

19

28

26

20

GREG: Good color scheme but their logo looks like something that belongs on a drink cup at a truck stop.

RANK TEAM POINTS MIKE W MIKE T GREG

28

16

23

29

25

MIKE T: In my opinion, the Navy sweater they replaced with the red was better. The logo screams outdated and from the 90s, and the alternate matches nothing.

RANK TEAM POINTS MIKE W MIKE T GREG

29

12

29

24

28

MIKE W: Ugly color scheme, a wordmark in lieu of a logo, the Ducks set out to destroy any remnants of their Disney owned days with this redesign, but there was no Phoenix to arise from that fire, just one of the ugliest looks in all of hockey. With a shoulder patch on their thirds, the team has already backed off of their complete disavowing of the Disney era, and we can only hope this look is not long for this world.

RANK TEAM POINTS MIKE W MIKE T GREG

30

10

25

28

30

GREG: You can’t do any better than throwing Dallas on the front of your jerseys and calling it a day?

Agree with our list? Disagree? Let us know! Respond here on sportslogos.net! Send us an email to podcast@thelogocast.com! Tweet to us at @thelogocast! Write a note on our facebook!

Next week, on the show, we will talk about our rankings and the feedback, and we will be reading samples by fans like you on the air!

To wrap things up, here is an awesome infographic done by Mike T. Tumble this, shoot it around via email, whether you like or loathe it, let’s talk about it!

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Michael Waldrop

Michael Waldrop is a co-host/producer of the world's only sports design podcast, The Logocast, in addition to writing for sportslogos.net. You can reach him at @Michael_Waldrop on twitter.

  • Long island

    Islanders that low! And wow I’m soooooooo suprised the original 6 are the first 6.

  • Athletics Fan

    Sorry, this list isn’t good.
    Leafs second with an incredibly generic logo and horribly inconsistent striping?
    Blackhawks only fifth?
    Red Wings only sixth?
    Sabres sixth with the awful AWFUL piping, pit stains and beyond identity muddling silver?
    Lightning eight with the most generic identity in sports history?
    Senators…best logo set?
    Panthers at 28?! That’s just wrong.
    Besides these complaints the list is fine, but the Sabres, Lightning and Panthers ratings are offensive to me.

  • Aaron

    Winnipeg’s overall look isn’t bad. I like how they paid homage to the RCAF. I don’t mind the navy blue home jerseys with the ice blue trim too much, but the road jerseys look like the Jackets. Shorten up the shoulder patch on those roadies. Swapping the two blues royal as the main, navy as the secondary with red would go a long way. Tampa’s looks fine, but please add some black and silver. Can you say Toronto Maple Wing Bolts? Minimizing the Flames’ black to an outline colour would be perfectly fine. Although the Islanders did look good in navy. Even though royal is more traditional, navy seems to suit that team for some reason. But just trash the black thirds please. All the New York teams are getting rid if it, except for Brooklyn. And oh yeah, when they finally do move to Brooklyn, use a blue and orange version of the Brooklyn Americans as a third. The current gold on the Pens stands them apart from the Bruins. Florida’s red jersey would look better with a stripe at the bottom.

  • Aaron

    Oh yeah, the only thing the Sabres really need to correct, get rid of the grey armpits. On the white jerseys especially.

  • Aaron

    Another pointer, for the Coyotes and Predators, please put the shoulder patch logo on both sides. Looks more complete that.

  • Alan Smithee

    “NYJ”? Someone had football on the brain when putting the Devils on that chart.

  • 54321

    Here’s 3 too high & too low from that list…

    Too high: Coyotes (most imbalanced logo in all of sports, does not convey ‘logo’), Lightning (they’ve gone no-name on themselves), & Predators (yes their home jersey is great, but that logo has always been plain annoying).

    Too low: Islanders (top 10 for me, they’ll look nicer in Barclay’s Center), Penguins (while not elegant or anything, they do have top 10 balanced logo & scheme), Kings (for me, the Kings, Raiders, & White Sox have eternal rights to black & white/silver… Ducks & Sharks blacks are Cali pretenders).

    • Aaron

      Exactly how are the Ducks and Sharks Cali pretenders? As far as the Stars goes, I’m glad they’re doing away with their Dallas jerseys. Hopefully, it’ll have a revamped version of this logo on their new jerseys so they’re ranked so low. The Florida Panthers logo has definitely passed the test of time. Their original uniform design in my opinion is way better than their current ones. Even the navy thirds. Because most teams have a similar armstripe. They should revert to those and trash their current thirds.

  • Drew

    The Panthers old alternate jersey no longer exists (and hasn’t in a year). The Oilers and Islanders throwbacks are incredible (the NYI alternate is the worst jersey in the league). The Flames’ alternate should bump them up a few spots. Colorado’s logo is great, the jerseys are just bad. Ottawa’s too high…only the alternate jersey (among the best jerseys in the NHL) is worthy of any positive recognition.

  • http://chicitysports.com/ Jackson Scofield

    Hawks WAY too low, easy #1

  • Michael Kaiser

    I wonder how many people that think (insert team here)’s jersey is the best are also a huge fan of (insert team here). I’m a Shark’s fan, and do wish their logo ranked higher on this list, go figure.

    Outside of the Sharks, though, I dig the Blackhawk’s logo, which is hard to say, since they always seem to be the team to beat in the Pacific. But the design is perfectly simple, and the colors really pop, and it reminds me of a really well-done American Traditional tattoo. I also like the Redwings, Bruins, and Flyers; all very iconic. The Maple Leafs are too high on this list, because, y’know..it’s a leaf?

  • TJFromToronto

    Mike T: thank you (x a million); it’s about time someone went on record and said that the Islander logo sucks. when they went back to it, i couldn’t believe that i actually heard people say “oh good, that fisherman one was dumb”…but that’s like saying it’s nicer to lie in a pool of dog vomit than in a pool of dog crap.

    and, i also couldn’t agree more with Greg’s take on the white Canadiens jersey from the 40s! yum.

  • Luke Dzikiy

    The Penguins logo belongs in the top 10 unlike the Lightning logo and the Flyers logo is awful too!

  • Phil

    Honestly, how can you rank the Islanders’ logo THAT low? the NY hockey stick mix is genius, it represents the place it plays for (I guess you all, excluding this “Greg” guy, failed geography, because that orange spot in the middle there is called “Long Island” hence the name “Islanders”) and blue and orange are a great color mix (the alternate jerseys do suck though). One of the most historic and most recognizable logos in the NHL.

    Much applause to Greg who ranked it third, as opposed to the other 2 numbskulls who ranked it 30th.

  • http://www.twitter.com/OhThatTyler Tyler

    Why is the Devils’ abbreviation “NYJ”? It should be “NJD”.