Adelaide Bite go back to their roots with Giant rebrand

Written By:  •  Tuesday, September 3, 2019

When the original Australian Baseball League debuted in 1989, one of the founding teams was the Adelaide Giants. The Giants played 10 seasons and folded when that first ABL folded in 1999. When the ABL was resurrected in 2010, Adelaide, the capital of South Australia and the fifth largest city in Australia, fielded a new team called the Bite.

With the 10th season of the new Australian Baseball League just around the corner, Adelaide’s Bite announced that they will rebrand with a familiar moniker. The team will throw back to the Giants nickname, not just for one or two turn-back-the-clock nights, but for the foreseeable future.

The new Giants brand, which continues the tradition of featuring South Australia’s red, gold, and blue, is considerably more contemporary than its 1990s predecessor (pictured above).

While most of North America languishes in the baseball void of late fall, the ABL’s 2019-20 season will get underway November 21.



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Paul Caputo

Paul Caputo is a grown man who collects plastic ice cream helmet sundaes from minor league baseball stadiums because he likes logos that much. He is the author of the first book published by SportsLogos.net, The Story Behind the Nickname: The Origins of 100 Classic, Contemporary, and Wacky Minor League Baseball Team Names. He can be found on Twitter at @Count2Baseball and he maintains the Countdown to Spring Training on Facebook. Paul is a Philadelphia sports fan, but he's not so bad.