So this is childish, but you want to keep a smirking dolphin wearing a helmet? Right.

I love the design it is much better than the others actualy i belive that it shows a dolphin in it’s real proportions.

I will be hitting the merchandise websites and stocking up on apparel because I guarantee you I will not be buying anything with the new logo on it.

Maybe if you put a better team on the field instead of the celebrity owners and trying to make over the look of the team, fans will return. They are not going to return because of a new logo. Total Fail on the Dolphins part.

Really? Guess you haven’t heard about the ones that drag female swimmers down and have their way with her? Seriously, they exist.

As a lifelong fan of the Miami Dolphins for almost 42 years I was dreading this day. I’ve always tippped my hat with respect to all the teams who kept their tradition alive through the decades and never caved for silly modernization.
I always thought Miami was one of these teams……ie, Steelers, Cowboys, Packers, Colts, and so on and so on……. I see I was wrong.
This new logo is ridiculous and silly. Childish at best. If anything I’d hoped that they’d go back to their original logo from the 60’s, but I guess that’s asking too much.
Sports and their logos/uni’s are simply not what they used to be.
Logonut was always a logo ‘nut’. I love your site Chris. Huge fail here Miami!

I thought the logo is supposed to represent a Dolphin jumping through a ring of fire? As I recall, the Dolphins used to have a Dolphin in a tank in the end zone, and it would do various tricks, including jumping through a ring. I am not sure if it was ever on fire, but it wouldn’t surprise me. Anyhow, that practice has obviously been discontinued. Nevertheless, the logo should have the Dolphin going through the ring, instead of in front of it.

Also, a Dolphin without a helmet is dangerous! Don’t they know about concussions? Roger Goodell–please tell them to make them put the helmet back on. It should be a 15 yard penalty.

Yes, very aware – we work with what we have access to and a leaked logo off a small pic of a jersey is always tough to get a clean version of

The logo doesn’t have to be intimidating– the players do. I am not sure of a player in the NFL, outside Tony Romo maybe, that would duck and run when he sees the opposing team’s logo on their helmet or jersey. The Saints’ french flower isn’t too intimidating, yet they won a Super Bowl recently. The Giants? Packers? Steelers? Colts? It’s a symbol of the team, and I think this one is a good one for the Dolphins. It’s MUCH better than nearly every design in that Miami Herald contest.

I am concerned about the uniform, after what Nike did to the Seattle Seahawks. Then again, that didn’t prevent them from being successful either.