“RAWR!”
That was the review of this logo from my one-year-old son, he’s not much of a talker, but I get the sense that he liked it.
The Triple-A International League’s Pawtucket Red Sox (commonly referred to as the “Paw Sox” by fans, media, and clearly the team) unveiled their new logos and uniforms via their social media channels earlier today. The new logo replaces the old Boston Red Sox-styled primary logo (one the big league club had already moved away from 5 years ago), and the polar bear alternate which the club had been using as an unofficial primary.
Upset the new logo is too “kid-friendly”? Well, the PawSox have an alternate version just for you…
Maybe the closer blew a save or something, but that polar bear is *not* happy.
The new logos were designed by Brandiose who had also done the new Biloxi Shuckers and San Antonio Missions logos this off-season.
Four new uniforms come with this update, your standard home white and road grey, along with a powder blue alternate (with bear paw print on front) and a navy blue batting practice (photo courtesy the PawSox):
The team has shared two other alternate logos via their Instagram page… looks like the “P” logo here is on their road cap:
Quite similar to their previous cap logo.
Also posted was a curious graphic just showing a foot — not sure how this one is going to be used, if at all (UPDATE: It’ll be on the alternate cap):
Oh, I get it, it’s a red sock. Okay fine, it’s clever, I like it.
But do you like it? Share your thoughts below…
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