Last month, Los Angeles Rams chief operating officer Kevin Demoff announced the team will unveil a new color scheme, uniforms and logos ahead of their upcoming move to SoFi Stadium.
In the meantime, he has entertained fans asking for hints on Twitter with photos and gifs that may or may not preview the looming changes.
That continued on Friday, when Demoff changed his profile photo to a never-before-seen logo that appears more fitting for a life insurance company than a professional football team.
There were several tweets accompanying his photo change, including a screenshot from the movie “Definitely, Maybe” with no other context.
SoFi Stadium — located at the former site of the Hollywood Park Racetrack in Inglewood — is set to open on July 25, and Demoff said the unveiling will take place before then so fans can purchase the new uniforms at the team shop that day.
Until then, don’t expect him to give away any actual hints at the Los Angeles Rams’ new logo, uniforms or color scheme.
Andrew Lind is an Ohio State football beat writer and photographer at Buckeye Sports Bulletin; founder of The Ohio State Uniform Database; and the NCAA and NFL writer at SportsLogos.net. Follow him on Twitter at @AndrewMLind.