In an effort to create a cohesive and consistent brand across their athletic department, the Montclair State Red Hawks last month unveiled a refreshed primary logo, new secondary marks and associated typography. “The refreshed logo, additional marks and updated fonts will strengthen our ability to grow our brand,” athletic director
Month: April 2020
The Dream Shop: Harvesting Old Jerseys “For the Cause”
I think you’ll like this story. I know I do. Patsy Elmer, the owner of Big Time Jerseys in Phoenix, is my mentor and friend. I kid her that she has REALLY gone “big time” these days, now that her business has grown to allow her to claim to be
Radiance Technologies Becomes Title Sponsor Of Independence Bowl
As part of an agreement that will run through at least the 2024 college football season, Radiance Technologies last week was named the new title sponsor of the Shreveport, Louisiana-based Independence Bowl. “Radiance is very excited about this partnership with the Independence Bowl,” Radiance Technologies CEO Bill Bailey said in
Virginia Cavaliers Unveil New Brand Identity, Secondary Logos
The University of Virginia on Friday morning unveiled a refreshed brand identity that includes an updated primary mark, two new secondary logos, revised color scheme and other associated typography. “I love the new visual identity system,” athletic director Carla Williams said in a statement. “It’s exciting and it maintains UVA’s
FredNats unveil jerseys commemorating beloved gorilla Harambe
Before professional sports in 2020 were postponed by the coronavirus pandemic, the Fredericksburg Nationals—or FredNats to friends—were planning to pay homage to beloved gorilla Harambe, who was shot and killed in 2016 by officials at the Cincinnati Zoo to protect a three-year-old boy who had fallen into the primate’s enclosure.
The 2020 NFL Draft Cap Collection from New Era
The 2020 National Football League Draft will be held starting tonight and running over the next few days. Earlier this month, New Era unveiled this year’s 2020 NFL Draft cap collection. Each cap is black with a silicone team logo in bold, accentuated colours on the front crown are designed
New England Patriots Unveil New Uniforms With Wrong Pants
The New England Patriots unveiled their new uniforms on Monday, and one of the biggest complaints among fans was the width of the stripes on the pants not matching the UCLA stripes on the shoulders. Turns out, the players modeling the new threads were actually wearing the wrong pants during
Los Angeles Chargers Unveil New Uniforms
The Los Angeles Chargers unveiled new uniforms on Tuesday morning, marking the first significant update to the franchise’s overall look since the 2007 season — when they were still located in San Diego. From the Chargers’ press release: “Whether it’s a Sunday cruising down the Venice Boardwalk or taking in
Sam Houston State Bearkats Unveil New Logos, Updated Color Scheme
A new era of Sam Houston State athletics got underway last week when the university — which is located in Huntsville, Texas — unveiled a new primary logo and updated color scheme. “I am extremely excited to help introduce a new look and identity for our Bearkat athletes, fans, coaches
New England Patriots Unveil New Uniforms for 2020
The New England Patriots celebrated Patriots Day today with a new set of home and road uniforms for the 2020 NFL season. It’s a promotion of the Pats popular all-blue “Color Rush” set, worn once or twice per year for the last four seasons with a new white version to
Pensacola Blue Wahoos unveil Crabzilla sandwich logo
The Double-A Pensacola Blue Wahoos have been teasing the unveiling of what they have been calling “baseball’s most ferocious sandwich-based logo” all week. In a Minor League Baseball alternate logo landscape that features Steamed Cheeseburgers (Hartford Yard Goats), Scrapple (Delmarva Shorebirds), and Cheesesteaks (Lehigh Valley IronPigs), just to name a
Browns Owner Says Team Will “Find a Way” to Add Orange Pants
The Cleveland Browns “new” look, unveiled this past Wednesday was met with nearly universal praise from around the uniform world. You might note there that I said “nearly universal praise”, there was one aspect missing that fans made quite clear they wished would be part of the new set. Orange