Inaugural Myrtle Beach Bowl Logo Unveiled

One of more than 40 bowl games scheduled to be played during the 2020-21 college football season, the Myrtle Beach Bowl recently unveiled the logo for its inaugural game.

The Myrtle Beach Bowl will be held at Brooks Stadium — home of the Coastal Carolina Chanticleers — and feature a matchup of teams from either Conference USA, the Mid-American Conference or the Sun Belt. It will be held on a to-be-determined date in December and be broadcast live on the ESPN family of networks.

“We are honored to be a part of history in establishing the first bowl game in the state of South Carolina,” Coastal Carolina vice president for intercollegiate athletics Matt Hogue said in a statement. “The brand impact for our university from this game and the excitement of college football during the bowl season will be immeasurable and represents another example of how important sports tourism is to the promotion of our region.”

The NCAA previously banned South Carolina from hosting predetermined championship events, including basketball tournaments and bowl games, due to the use of the Confederate flag on Statehouse grounds. The flag was removed in the wake of the 2015 killing of nine people at Emanuel AME Church in Charleston, which paved the way for a bowl game to be played in the Palmetto State.

The Myrtle Beach Bowl will be played annually in Conway, South Carolina, through the 2025 season. It will join the Famous Idaho Potato Bowl, which is played on blue turf at Boise State’s Albertsons Stadium, as the only postseason games held on a non-traditional turf color — the Chanticleers refer to their teal field as the “Surf Turf.”

Other bowl games set to debut this postseason include the Fenway Bowl (ACC or Notre Dame vs. AAC) and the LA Bowl (Mountain West vs. Pac-12). 

Photo via the Myrtle Beach Bowl.