Liverpool Throw It Back to the ’90s With New Away Kit – Plus More European Unveilings

While their 2023-24 home kit was inspired by the 1970s, English Premier League side Liverpool FC are fast-forwarding two decades for their new away kit, made by Nike.

Unveiled on Friday, the shirt is a modern take on Liverpool’s 1995-96 away kit, according to the club. It has a white base with a “digital effect treatment layering tonal greens” in the top right and bottom left corners. The crew neck collar and sleeve cuffs are solid black, as are the club crest and sponsor logos.

“I have fond memories of the 1995-96 season because of the iconic white and green away strip and for scoring my most goals in one season,” said former Liverpool striker Robbie Fowler. “I’m a huge fan of the new fresh take on the white and green away kit.”

The away kit will be paired with black shorts and white socks with black and green trim. Liverpool will debut the new kit during their preseason tour in Singapore.

NEWCASTLE UNITED – Away

Meanwhile, fellow English Premier League side Newcastle United are also going green with their away kit for 2023-24, made by Castore. The shirt features a tonal pattern of diagonal lines of varying widths is geometric segments all over. The crew neck collar and sleeve cuffs are black with a white stripe, while the club crest and sponsor logos are monochromatic black.

ATLÉTICO DE MADRID – Home

In Spain, while La Liga side Atlético de Madrid was waiting for the results of a fan vote on its crest, they also quietly released their 2023-24 home kit, made by Nike. It features vertical red and white stripes on the front — a return to tradition following the chilly reception the wavy stripes on the 2022-23 home kit received from supporters — with solid red shoulders and sleeves.

In addition to the new home kit, Atlético have also announced that the 120th anniversary kit released near the end of the 2022-23 season will be their official away kit for 2023-24. It is half blue and half white, recreating the club’s original kits from 1903.

CÁDIZ CF – Away

After going retro for their 2023-24 home kit, Spanish La Liga side Cádiz CF has unveiled a thoroughly modern away kit, made by Macron. The base of the kit is black, with an embossed pattern of the club crest at various angles all over the front of the kit. The crest on the left chest is metallic gold, as are the other details on the kit, including trim around the collar, an insert at the front of the collar and Macron logos on the chest and shoulders.

ATHLETIC BILBAO – Home

Remaining in Spain, La Liga side Athletic Bilbao has switched suppliers starting in 2023-24, going with Castore. The new supplier’s first effort sticks closely with Bilbao’s traditional home motif of red and white vertical stripes, though the red stripes are wider than the white ones. The raglan sleeves are solid red, while the V-neck collar and sleeve cuffs are half white and half black with a red stripe in the middle.

EINTRACHT FRANKFURT – Home

German Bundesliga side Eintracht Frankfurt are taking a new angle on an old look with their 2023-24 home kit made by Nike. Eintracht has worn red and black stripes at home periodically throughout its history, but this is the first time since 1989-90 that they’ve been diagonal. Thin white stripes appear between some of the wider stripes on the front of the shirt. The shoulders and sleeves are solid black.

FC AUGSBURG – Home and Third

Elsewhere in Germany, FC Augsburg have switched suppliers from Nike to Mizuno for 2023-24, and rolled out their new home and third kits earlier this week. The home kit is white, with a red-and-green vertical stripe through the center of the shirt and embossed details of the façade of the club’s home stadium, the WWK Arena. The black third kit also include details of the stadium, but they start in red and green at the bottom and fade into transparency toward the top.

VfB STUTTGART – Home

Meanwhile, VfB Stuttgart — who kept their place in the Bundesliga thanks to a 6-1 aggregate win over Hamburger SV in the relegation playoffs — are celebrating their 130th anniversary with their 2023-24 home kit made by Jako. The kit is Stuttgart’s usual white base with a red hoop across the chest, but the 2023-24 version places the club crest in the middle of the chest. Outlines of the crest radiate out across the front and sleeves from there, mostly in light grey but with some sections in red. The jerseys unveiled Thursday have no sponsor logo on the front, but Stuttgart is actively looking for a replacement to longtime sponsor Mercedes-Benz Bank.

ACF FIORENTINA – Away

Italian Serie A side ACF Fiorentina is stopping to smell the flowers with its 2023-24 away kit, made by Kappa. The shirt is mostly white, but has a sash of purple line art lilies running diagonally across the front. The lilies also show up on the sleeves of the kit. The V-neck collar, sleeve cuffs and hem all feature purple and red trim.

CELTIC FC – Home

Defending Scottish Premiership champions Celtic FC have incorporated a part of their history into their 2023-24 home kit, made by Adidas. They’ve incorporated part of the stained glass pattern from the original entrance to Celtic Park into their famous green hoops, “offering a nod to the long and rich history of our great club.” The collar, Adidas shoulder stripes and sleeve cuffs are all solid black.

RANGERS FC – Away

Meanwhile, Celtic’s Old Firm rivals Rangers FC have gone with a minimalist design for their 2023-24 away kit, made by Castore. The white kit features blue and red pinstripes that fade to transparent about halfway up the shirt, below the sponsor logo. The club crest and sponsor logos are blue, and the crew neck collar and sleeve cuffs are white with red and blue pinstripes running through them.

PSV EINDHOVEN – Third

While some clubs are looking to the past, Dutch Eredivisie side PSV Eindhoven is looking to the future for its 2023-24 third kit, made by Puma. The kit has a navy blue base with a tonal circuit board pattern all over. The club crest and sponsor logos appear in neon green to complete the futuristic look.