Major League Soccer is taking a page out of its history books as inspiration for its official match ball for the upcoming 2025 season The league and technical partner Adidas launched the new ball on Friday, January 3. With swooping blue triangles and rounded green sections, the ball’s design borrows
Month: January 2025
Collegiate baseball’s Eau Claire Express update brand for 20th season
The Eau Claire Express, a collegiate summer level baseball team in the Northwoods League, unveiled new branding in anticipation of their 20th season. The logo was designed by Tony Horning, who has created a number of other brands in the Northwoods League. The Express’s logos have featured a railroad theme
WHL’s Wheat Kings, Broncos Reel In Alternate Identities For First-Ever ‘Fishing Derby’
Two teams in the Western Hockey League hung out the “Gone Fishin’” sign and trotted out alternate identities for their New Year’s Day matchup. The Brandon Wheat Kings became the Wheat City Walleye for the day while the Swift Current Broncos became the Lake Diefenbaker Slough Sharks when they faced
Asian Football Confederation Rings in 2025 With New Logo
The Asian Football Confederation — which oversees club and international competitions on the world’s most populous continent — is ringing in the new year with a new logo. The AFC unveiled its new brand identity on December 31, 2024, calling it “the start of a brand new era today with