The Chicago Steel are forging a new path with the introduction of a new suite of logos that will officially come into use in the 2026-27 season. The Illinois-based United States Hockey League team unveiled the logos — designed in partnership with Toronto studio Recess Creative — on their website
Author: Glenn Cook
USL’s Portland Hearts of Pine Find Inspiration in Local Landmark For New Away Kit
Portland Hearts of Pine went searching for inspiration for a new away kit, and they found it in a local landmark. The USL League One club based in Portland, Maine, unveiled the new kit for the 2026 season on Thursday, January 1. It features red and white hoops all over
Report: New NHL City Connect-Style Uniform Program Coming Next Season
A Reddit leak and a Fanatics trademark filing have sparked speculation about a possible new NHL-wide “Hometown Remix” uniform program for all 32 teams in 2026-27.
MLS, adidas Celebrate ‘Places, People and Passion’ With 2026 Match Ball
As Canada, the United States and Mexico get ready to co-host the 2026 FIFA World Cup this summer, Major League Soccer is celebrating the “places, people and passion that define soccer in North America” with their official match ball for the 2026 season. Unveiled by MLS and adidas on Friday,
League Two Side Salford City FC Harkens To Its Past With New Crest for 2026-27
While ownership has changed for Salford City FC, the club is going back to its roots with a new crest. The club, which is based in the Greater Manchester Area and plays in EFL League Two, the fourth tier of English football, unveiled a new crest last week that they’ll
Pro Curling League Ready to Rock With Unveiling of Team Names, Badges
Six franchises from around the world now have names and crests as the sport’s first fully professional curling league prepares for its inaugural season in spring 2026.
Colorado Rapids’ New Fan Engagement Program Includes Close Look At Brand Identity
The Colorado Rapids have made an early New Year’s resolution to slow down and listen to their supporters more, which could include feedback on their brand identity. Having just wrapped up their 30th season in Major League Soccer, the Rapids announced on Monday, December 22, the launch of their “One
Jerseys Honouring ′90s Pistons Are A Slam Dunk for AHL’s Grand Rapids Griffins
The Grand Rapids Griffins‘ tribute to a bygone era of another Michigan pro sports team this past weekend was a slam dunk for nostalgic fans who fondly remember 1990s design trends. The American Hockey League affiliate of the NHL’s Detroit Red Wings hosted their Hat Tricks and Hoops Night on
Spitsmas Vacation: OHL’s Windsor Spitfires Celebrate Season With Ugly Sweaters
The Ontario Hockey League’s Windsor Spitfires got in the Christmas spirit this week with ugly sweater jerseys inspired by a classic holiday movie. The Spitfires had the hap-hap-happiest Christmas since Bing Crosby tap-danced with Danny Kaye on Thursday, December 18, when they hosted their Old Fashioned Family Spitsmas Night against
Report: German Bundesliga To Add Debut Patches To Kits Starting in 2026-27
Germany’s top soccer league is getting ready to take a page from American professional sports leagues, according to reports. The site Footy Headlines is reporting that the German Bundesliga will implement debut patches on kits starting in the 2026-27 season. The patches would appear on the jerseys of players who
ECHL’s Cincinnati Cyclones Serve Up Another Jersey Collaboration With Skyline Chili
When it comes to jersey collaborations, the Cincinnati Cyclones and Skyline Chili are going back for seconds. The ECHL affiliate of the AHL’s Toronto Marlies and the NHL’s Toronto Maple Leafs are once again teaming up with the iconic local restaurant to temporarily rebrand as the Cincinnati 3-Ways for their
NBA G League’s Cleveland Charge Teams With Backyard Sports to Become the Melonheads
The Cleveland Charge of the NBA G League is teaming up with a popular sports video game franchise to take on one of the game’s most memorable identities. On Saturday, December 27, the Charge will become the Cleveland Melonheads for one night only when they host the Delaware Blue Coats