White. That’s what you see when you first look at the new—dare we say retro?—Dolphins’ threads. The redesigned uniform, done in conjunction with a new Miami Dolphins logo that has a brighter sunburst and modernized dolphin, “has a lot of influences from the past, the team’s history and when they first came
Author: Tim Newcomb
Tim Newcomb is a journalist based in the Pacific Northwest covering news, culture, sports design and entertainment. He has written on uniforms and sports logos for TIME Magazine, Sports Illustrated and more. You can follow him on Twitter at @tdnewcomb. Visit his website here.
West Virginia to Offer Three Helmet Options
There’s gold in the mountains. And canaries on the inside of the jerseys. With West Virginia’s latest football uniform update, the team now boasts 27 different options, with dark blue, white and gold options for helmets, jerseys and pants. This marks the first time the Mountaineers have offered up a
Cal Updates Identity, Adds New Bear Logo
While the “Cal” script isn’t going anywhere, the University of California unveiled a tweak to its athletic department identity that includes a fresh bear logo and a new third color: gray. The new bear also gets some fun placement as a silhouette-styled graphic on the football jersey sleeve and as
Nike Unveils Looks for Masters Tournament
Yes, Tiger Woods will wear red on the final day of the Masters Tournament, starting April 11 and running through the 14th. But now we also know he’ll opt for white with yellow on Friday and some blue and gray combinations on the other two days. Sure, maybe it isn’t
Georgia Unveils Updated Look For Entire Athletic Department
Don’t claim it a complete overhaul. Call it an update. The newly fashioned looks for the University of Georgia athletic department clean up a disjointed brand, offering new custom fonts and numerals and unifying the logos across all sports. They also give the football team an updated, modern look, albeit
Four Finalists Chosen in Wrigley Field Logo Contest
With its own Final Four in the works, the Chicago Cubs have turned to the Internet masses to choose a winner in the Wrigley Field Turns 100 logo contest. Over 1,200 fans submitted designs in the February contest, a fan-centered promotion designed to “help create a commemorative logo worthy of
Nike’s Signature Line Turns Shoes into Superhero Gear
Superheroes. From uniforms to shoes, they’re in. In a big way. While generally used to help define the ever-shifting look of football uniforms, Nike has embraced the superhero trend by rolling out three new signature basketball shoes, which we’ll see on the feet of LeBron James, Kevin Durant and Kobe
Nike Celebrates Easter With New Signature Shoe Designs
Pretty soon Nike’s going to have as many holidays as your local bank. While Easter is certainly a tip-top time to celebrate, it hasn’t long been known as a basketball day. Nike wants to change that up a bit this March 31, offering new designs for its three signature shoes.
Q&A: adidas Designer Talks Camo, RGIII
The camo craze at adidas has only just begun. The German-based apparel giant debuted its “Impact Camo” line across a variety of sports, especially in one-off events, whether high school all-star games or even the NBA All-Star game. And we’ve certainly all seen their interpretation of camo for March Madness.
South Florida Introduces Surfer Styled Hoops Uni
The University of South Florida (USF) wants to bring a little surfer style—or So-Flo, as they say—to Madison Square Garden on Tuesday. Debuting new Under Armour-designed uniforms, the Big East basketball team will take on Seton Hall in a set of green uniforms that start getting funky in the shorts
The Blood of a Cougar: Picking School Colors at WSU
There’s crimson. And then there’s Cougar-blood crimson. There’s a difference. Bill Moos, the athletic director at Washington State, also the former AD at the University of Oregon who led the changeover away from a Disney-styled Donald Duck as the mascot and introduced the world to the lightning yellow football uniform,
Has adidas Unveiled the Worst College Hoops Unis Ever?
What adidas announced today might serve as the worst slate of college basketball uniforms to ever don a court (and here’s to hoping they actually don’t make it to the court this March as promised). The “fruit snack” colors offered up for Baylor, UCLA, Louisville, Kansas, Cincinnati and Notre Dame