I have always liked the Louisville Bats logo and team name, but three things that I learned about it recently make me like it even more: 1. There’s a specific and awesome reason that the team color is purple (see below for that), 2. The logo was designed by the
Category: Baseball
KC Royals 2014 World Series Phantom Champs Merchandise
What a finish to a fantastic baseball season, with a runner on third in a one-run game, bottom of the ninth during the seventh game of the World Series. You can’t beat that, and kudos to the San Francisco Giants on claiming their third title in the past five seasons.
Tennessee Smokies Reveal New Cubs-Inspired Logo Set
After giving us a shadowy sneak peek last week (which resulted in Chris giving it an extremely crude guess), the Tennessee Smokies of the AA Southern League have finally unveiled their new logo set, and it’s definitely easy on the eyes. After 7 years of being affiliated with the Cubs,
Random Observations on the 2014 World Series Branding
A few random observations and opinions of mine about last night’s World Series opener in Kansas City, from a uniform and logo point-of-view, of course. By far, the 2014 jersey and cap patch designs are the least interesting in the history of this patch. A simple wordmark, and nothing more, adorned
Waterfalls, a Crown, and Sasquatch: The Story Behind the Northwest Arkansas Naturals
The hottest team in baseball is the Kansas City Royals, and their surge to the World Series has been sparked by players who came up through their minor league system. Players like Mike Moustakas, Salvador Perez, and American League Championship Series MVP Lorenzo Cain are among 13 out of 25 players
Moon Shot: The Story Behind the Asheville Tourists
For nearly 100 years, the minor league baseball team in Asheville, North Carolina, has gone by the name Tourists. If you’re familiar with the area, you know that tourism is a major industry in Asheville—with visitors coming for attractions like the Blue Ridge Parkway, the Biltmore Estate, all sorts of
Nashville Sounds Introduce New Logo
Just a few weeks after switching their Major League affiliate from the Milwaukee Brewers to the Oakland Athletics, the Nashville Sounds are now switching up their logos and uniforms. It’s all a part of their complete organization re-branding, new affiliation, new logo, new colour, new uniforms, and a new stadium,
Akron RubberDucks, You Are the One. You Make Baseball So Much Fun
It’s okay if you heard the name of minor league baseball’s Akron RubberDucks, double-A affiliate of the Cleveland Indians, and you thought, “Okay, now they’re just flipping open the dictionary and naming teams after the first word they point to.” But the RubberDucks’ name has a specific and meaningful origin
SF Giants CEO: Giants Would Support Ads On Jerseys
Last week, we told you about how the NHL was discussing the possibility of adding advertisements to their teams’ uniforms, and that they weren’t the only league to consider going through with it. The NHL also said that they didn’t want to be the first to go through with actually
Aces Are Wild: The Story Behind the Reno Aces
When I reached out to the Reno Aces, triple-A affiliate of the Arizona Diamondbacks, to talk to them about their logo and team name, I did not expect to end up talking about Ewoks. But when I asked Aces marketing director Brett McGinness about how the team’s sophisticated, traditional look bucks
Did the Mets Try to Sneak a New Logo Past Us?
Did the New York Mets just get caught trying to alter the skyline of their famous logo? Last night, thanks to a couple of sharp-eyed Twitterers, we learned that the Mets were using a different version of their logo on their Facebook and Twitter accounts. The difference was in the skyline —
Little Rascals: The Story Behind the Quad Cities River Bandits
The Quad Cities River Bandits, the Midwest League’s low-A Houston Astros affiliate, have done things a little differently. They are embodied perfectly by their logo and mascot, Rascal the raccoon—scrappy, undersized, and kind of adorable, but they’ll hold their own in a fight. In a market a fraction of the