This is part 10 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** This is one of those articles where a lot of work has happened since the previous, but the
Category: The Open Branding Project
The Open Branding Project: Video Update
This is part 9 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** Hey again everyone, we’re back with another update to the Open Branding Project. This week via video, Brandon
The Open Branding Project: Maori Patterns, Wordmark Challenges
This is part 8 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** Hello readers, we’re just getting back into the swing of things after the holiday break. Our main focus
The Open Branding Project: I Think We Have Something Here
This is part 7 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** Brian here again everybody with an update on the Open Branding Project. We didn’t have an article last
The Open Branding Project: Q&A with Makers of Sport
This is part 6 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** It’s time for another Q&A session here at the Open Branding Process. Both Brandon Moore and Brian
The Open Branding Project: Sketching Constellations
This is part 5 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** Last week we were able to spend some time talking with Dave Bishop, a tattoo artist and
The Open Branding Project: Maori Traditions and Silver Ferns
This is part 4 of a multi-part series chronicling the real-time development and design of a new logo for Baseball New Zealand. Check out our past “The Open Branding Project” posts here. *** Hey everyone, Brian here with another update on the Open Branding Project for Baseball New Zealand. We
The Open Branding Project: Q&A #1
For our first Q&A, Brian and I have taken questions sent through SportsLogos.Net, Twitter, and BrandNew about Open Project: Baseball New Zealand. We’re just getting started on the project and will officially start in the coming days, so a few of the questions we were asked might have to wait
The Open Branding Project: The Windup and The Pitch
Well here we are, week two of documenting this little experiment of ours. If you read Brandon’s original article last week, you’ll recall that we posted this idea on Twitter that we were looking for a partner to do a rebrand all in the public eye. It didn’t take long
The Open Branding Project: A Crazy Idea & Baseball
“Subjective opinion is the rule of the day. ‘I don’t like it therefore it must not be good’. The public is not invited to sit in the lab. Design [has become] about communication with a public that’s unaware of motivations behind a design” – 99% Invisible, podcast It’s all too