Baylor is one of just a handful of big-time college athletic departments that lacks color consistency across its 18 sports programs. But if graphics are any indication, the Bears will unveil a “unified” brand during the football team’s annual Green and Gold spring game on April 13. Though the university’s
Category: NCAA
Studio Stories: The 2019 and 2020 Final Four Logos
Whatever the theme, the NCAA embraces city identity in crafting a new mark and brand identity for the Final Four each and every year. For 2019, it’s angularity in the NCAA’s celebration of nature in the Final Four logo. For 2020, look for the rising of the Phoenix to provide
NCAA Reveals 2019 Final Four Court
March Madness officially tipped off on Sunday evening with the announcement of the 68-team field for the NCAA Men’s Basketball Tournament. If spending your first day back in the office filling out dozens of brackets wasn’t evidence enough, the tournament’s official Twitter account shared a photo of the Final Four
West Coast Conference Unveils New Logo
Overshadowed by St. Mary’s shocking win over top-ranked Gonzaga late last night, the West Coast Conference introduced a brand new logo on Tuesday afternoon. The new logo was developed by Legend Labs, a brand strategy firm. “We began this process under the strong leadership and guidance of the West Coast
Northwestern Channels Grizzlies For Senior Day Unis
The Northwestern basketball team last Thursday released alternate uniforms for their annual Senior Day game that ooze ‘90s nostalgia. The black uniform — designed by seniors Jordan Ash, Charlie Hall, Vic Law, Dererk Pardon and Ryan Taylor — features a retro-style font reminiscent of the Vancouver Grizzlies’ logo, with claw
2018 Creamer Awards Winners: The Best New Sports Logos of 2018
Welcome to the 2018 Creamer Awards, our seventh annual celebration of the best new sports logos to debut throughout the year. Over these past twelve months, we saw a plethora of new logos across the sports world. In addition to the usual crop of fresh designs, we were treated to
2018 Creamer Awards: Finalists Announced for Best New Sports Logos of the Year
Welcome to the 7th edition of the Creamer Awards, the annual celebration of the best new sports logos over the past twelve months! Today we’re announcing the ten finalists in each of our four categories: Best Primary Logo, Best Alternate Logo, Best Event Logo, and a new category for 2018
Logo Unveiled for the 2020 NCAA Final Four in Atlanta
The logo for the 2020 NCAA Men’s Final Four in Atlanta was unveiled by the NCAA yesterday via a video posted to their official Twitter account. In a welcome change for an Atlanta-hosted Final Four, there’s not a peach to be found anywhere in the logo. Instead, the logo is
Army commemorates 100th anniversary of WWI with black uniforms
In 1917, the Army’s First Infantry Division was America’s first division to fight in World War I, defeating the Germans in the 45-minute Battle of Catigny in France. It’s the oldest continuously serving division in the Army, and its members are easily identifiable by a so-called “Big Red One” shoulder
Old School: Tennessee Hoops in Throwbacks Tonight
When the Tennessee Volunteers take to the for the NIT Season Tipoff, they’ll do so wearing a familiar look. Unveiled last night via their social media accounts, the Vols will wear throwback uniforms based on what the club wore from the 1970s right up into the early 1990s tonight against
Jacksonville Dolphins Unveil Bold New Logos, Colours
The Jacksonville University Dolphins today unveiled their entire new set of logos at Swisher Gymnasium, the home court of both their men’s and women’s basketball teams. Designed by Joe Bosack & Co., the new marks highlight the pride the Dolphins have in calling Jacksonville their home, their physical location just
University of Miami Unveil New Alternate Uniform
The University of Miami is literally incorporating the ocean into their new uniform. Unveiled today by both the university and Adidas, the Hurricanes new orange alternate football uniforms for the upcoming 2018 season are the first-ever football uniforms to feature repurposed and upcycled materials which were collected from marine environments.