3D Hockey Jerseys? Not Your Average Promotion

The Reading Royals made a splash last week with first-of-their-kind three-dimensional jerseys, garnering national attention in the sports world and throughout social media. From the casual fan’s perspective, it was a creative promotion, a way to stand out in a crowded minor league sports scene. But from the designer’s perspective,

Click for More Photos and Details

ECHL partners with Nickelodeon for a season of themed jerseys

The ECHL’s brand new season will have a consistent theme all year long. The 27-team hockey league announced a partnership with the children’s television network Nickelodeon, best known for the shows SpongeBob SquarePants, PAW Patrol, and Rise of the Teenage Mutant Ninja Turtles. The design firm OT Sports will create

Click for More Photos and Details

Newfoundland Growlers will be Name of New ECHL Team

Overwhelming evidence suggests that the St. John’s-based ECHL expansion club set to join the league for the upcoming 2018-19 season will be known as the Newfoundland Growlers. “Fake News!”, you probably say. Allow me to explain. The domain name newfoundlandgrowlers.com was registered by “The Idea Factory”, the company tasked with

Click for More Photos and Details