The National Lacrosse League’s Albany FireWolves are honouring their New England roots with retro jerseys that they’ll wear for their final regular season home game of the season. The FireWolves unveiled the retro jerseys on their website and social media channels on Wednesday, April 2, and they’ll wear them on
Category: Other Sports
NLL’s Saskatchewan Rush Unveil Jerseys ‘Reimagined’ by Local Graphic Designer
The Saskatchewan Rush are taking their identity in a new direction with the unveiling of their latest “Rush Reimagined” jerseys. The Saskatoon-based National Lacrosse League team rolled out the new jerseys on their website and social media channels on Wednesday, March 12, and they’ll wear them for their home game
WTA Ready to Make a Racket With New Brand Identity
The organization overseeing women’s professional tennis around the world is hoping fans and players alike will rally around their new brand identity. The Women’s Tennis Association (WTA) rolled out the new identity—which it says is “bigger, bolder and built for the future”—on its website and social media channels on Thursday,
Uniforms Worn for Canada vs USA Men’s Hockey Finals Over the Years
Tonight, Canada and the United States will meet in Boston for the final of the inaugural 4 Nations Face-Off. The National Hockey League introduced this new international hockey tournament this season as a (presumably) temporary replacement for its annual All-Star Game. This will mark the fifth time Canada and the
NLL’s FireWolves, Desert Dogs Switch Up Their Looks For A Good Cause
Two teams in the National Lacrosse League switched up their usual looks for a good cause over the weekend. On Saturday, January 4, the Albany FireWolves and Las Vegas Desert Dogs donned special jerseys for Tucker Out Lymphoma and Box Out Cancer Night at the MVP Arena in Albany, New
England, New Zealand Cricket Histories Blend Together in New Test Trophy
The storied histories of two traditional cricket powerhouses have come together in the new trophy that be awarded to the winner of their test series. Before the first match of their 2024 test series kicked off in Christchurch, New Zealand, in late November, England and New Zealand unveiled the new
Major League Rugby Partners With Macron to Launch 2025 Kits for All 11 Teams
After one season being outfitted by Kappa, Major League Rugby has partnered with Italian sportswear company Macron to produce new kits for all 11 teams competing in the league’s 2025 season, which kicks off in February. MLR launched home and away kits for all their teams on Tuesday, December 3,
‘Cheap, Tacky and Hideous’: Rugby Fans Sound Off on New Six Nations Championship Logos
Fans of international rugby are blowing the whistle after one of the sport’s oldest and most prestigious competitions launched a rebrand this week. The Six Nations Championship dates back to 1883 is contested every year between England, France, Ireland, Italy, Scotland and Wales. But in an attempt to “recharge” the
Australian Football League’s St. Kilda Football Club Enter ‘New Era’ With Unveiling of Modernized Crest
New crest retains same shield shape as version adopted in 1995, but spells out “St. Kilda” in top banner and streamlines elements to better suit digital applications
Red Dawn: Australian Football League’s Gold Coast Suns Launch ‘Fearless’ New Brand, Logo
New logo marks first time Queensland team has revamped their visual identity since joining AFL in 2011
NLL Adds 13 More Community Identities to UnBOXed Program
Program aims to introduce young boys and girls to the game of lacrosse through gym classes and hopes community-relevant names will help engage people in identified markets
Australian Football League’s Adelaide Crows Flying High With Launch of New Logo
New logo depicts full body of swooping crow — in stark contrast to previous version, which only depicted crow’s head — with red and gold streaks in wings