The organizers in St. Petersburg announced next year’s medals for the Winter Olympic Games. They will use a pathwork design, meant to recall the many regions of Russia, holding its first WInter Olympiad next February. The designs cut into the medals, and engrave imagery onto them. Both the Olympic and
Category: Other Sports
Variety of International Soccer Kit Unveils Offer Colorful Interludes
While North America’s May offers a relative void of new uniform unveils—we’ve already seen what NFL and MLB plan to offer and NBA, MLS and NHL are too busy playing games to give us anything new—we can turn to international soccer for some colorful interest. As teams finish up their
Matching the Clay: What Nike Tennis Stars Will Wear for French Open
When it comes time to pick an outfit for Paris, tennis stars need something that matches the distinct red clay of Roland Garros. Nike has released its color scheme for its top seven tennis athletes as they prepare for this month’s French Open, where average temperatures usually hovering around 60
2018 Winter Olympics Logo Unveiled
Last Friday the International Olympic Committee unveiled the logo to be used for the 2018 Winter Olympics, to be held in PyeongChang, South Korea. The explanation behind the design of the logo, according to the official release: The emblem’s design has its roots in Hangul, with the shapes that form
Nike Unveils Looks for Masters Tournament
Yes, Tiger Woods will wear red on the final day of the Masters Tournament, starting April 11 and running through the 14th. But now we also know he’ll opt for white with yellow on Friday and some blue and gray combinations on the other two days. Sure, maybe it isn’t
Adidas Brings ‘Vivid’ Yellow to Golf Course
Soon you can have a side of “vivid” yellow with your typically muted golf shoe colors. With the debut of the new adizero golf footwear collection from Adidas on Jan. 24, a mix of design and technology enters the course. Sergio Garcia models the fresh look that features the adizero
Designing Lightness: High-Performance Shoes Go Low on Weight
We don’t really know how much faster Kobe Bryant or soccer star Theo Walcott can go by wearing a shoe an ounce lighter than the competition, but that hasn’t stopped the major apparel outfitters from continuing the search for the perfect way to design an ultra-light performance shoe. The new
NASCAR Changes Car and Ad Designs for 2013
The 2013 season will bring some significant design changes to the NASCAR Sprint Series as both the graphics and the cars will have more options in the coming year. Bashed in the recent past for their COT (Car of Tomorrow) design taking all the personality and manufacturer distinctiveness out of the
New Aussie Rugby Kit Prefers Lemon to Lime
Australia’s National Rugby Sevens team unveiled their new uniform/playing strip today according to a report in Australia’s Herald-Sun newspaper. The new uniform greatly reduces the role of lime that once dominated the design, relegated to nothing more than just a trim colour near the collar and sleeves. In its place
The Faux-lympics – Londoners thumbing their nose at the Olympic Brand
The Olympic brand is notoriously well-policed so what’s a small business looking to capitalize on the games to do? With 286 brand-enforcement agents keeping the streets in London safe, it’s making it difficult for the average retailer to make a few extra bucks. Especially since they aren’t permitted to use
Istanbul 2020 Unveils New Summer OIympics Bid Logo
Turkish Prime Minister Recep Tayyip Erdoğan Saturday unveiled his country’s bid logo for the 2020 Summer Olympics. Featuring the skyline of the proposed host city of Istanbul encased within the shape of the official town flower, the lilly, the new logo was chosen by Turkish residents in a vote amongst
US Olympians to wear double-breasted jackets and navy berets in opening ceremony
The US Olympic Team announced their opening ceremony outfit yesterday, designed and made by Ralph Lauren. White pants, white shirt, navy double-breasted jacket, and a navy beret go over white newbuck shoes for the opening ceremonies. I’m intentionally sparing you the official shtick from RL about the pride and elegance