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The Colors of the Open, What Golfers Will Wear in PA

Forget Tiger and Rory, possibly the best “uniforms” we’ll see at this week’s U.S. Open golf tourney at Merion Golf Club in Pennsylvania could come from Kevin Chappell’s Nike wardrobe. The 26-year-old California native offers up a good mix of subtle color, U.S.A. themes and classic golf looks. It may

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Variety of International Soccer Kit Unveils Offer Colorful Interludes

While North America’s May offers a relative void of new uniform unveils—we’ve already seen what NFL and MLB plan to offer and NBA, MLS and NHL are too busy playing games to give us anything new—we can turn to international soccer for some colorful interest. As teams finish up their

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Matching the Clay: What Nike Tennis Stars Will Wear for French Open

When it comes time to pick an outfit for Paris, tennis stars need something that matches the distinct red clay of Roland Garros. Nike has released its color scheme for its top seven tennis athletes as they prepare for this month’s French Open, where average temperatures usually hovering around 60

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Designing Lightness: High-Performance Shoes Go Low on Weight

We don’t really know how much faster Kobe Bryant or soccer star Theo Walcott can go by wearing a shoe an ounce lighter than the competition, but that hasn’t stopped the major apparel outfitters from continuing the search for the perfect way to design an ultra-light performance shoe. The new

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New Aussie Rugby Kit Prefers Lemon to Lime

Australia’s National Rugby Sevens team unveiled their new uniform/playing strip today according to a report in Australia’s Herald-Sun newspaper. The new uniform greatly reduces the role of lime that once dominated the design, relegated to nothing more than just a trim colour near the collar and sleeves.  In its place

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The Faux-lympics – Londoners thumbing their nose at the Olympic Brand

The Olympic brand is notoriously well-policed so what’s a small business looking to capitalize on the games to do?  With 286 brand-enforcement agents keeping the streets in London safe, it’s making it difficult for the average retailer to make a few extra bucks. Especially since they aren’t permitted to use

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