The 2018 Winter Olympics and Paralympics will take place in PyeongChang, South Korea, where a tiger named Soohorang and a bear named Bandabi will serve as the official mascots. The official Olympic mascot, a white tiger named Soohorang, reflects South Korea’s national animal, the Siberian tiger. (In the interest of biological accuracy,
Category: Other Sports
Where the Teams Have No Name: The Story Behind PRO Rugby
In five American cities, anonymous rugby teams are taking part in a unique sports experiment this year. It’s not just that the Professional Rugby Organization (PRO Rugby, for short) is a league of professional rugby union teams—something rare enough in the United States. It’s that the five teams are playing
Drake Logo Memes Because Content
Drake’s new album “Views” comes out today, only two things came to my mind when I saw the album cover… Which truly is a great view until the CN Tower gets to his jam… Enjoy the album, everyone. Go Raptors.
South Korea Unveils Zika-Proof Olympic Uniforms
The Summer Olympic Games in Rio de Janeiro are on track to be a huge disaster, but the South Korean team will show up in Brazil prepared for at least one of the issues plaguing the games. To protect its athletes against the dreaded Zika virus, South Korea’s newly unveiled
Hindsight is 2020: Tokyo (Again) Unveils Logo for 2020 Olympics
If at first you don’t succeed… or get caught plagiarizing. Try, try again. Just nine months after unveiling their original logo for both the 2020 Summer Olympic and Paralympic Games, the Tokyo Organizing Committee has announced yet another new set of logos, this time featuring more of a chequered pattern and less
The Iconic Silver Fern of New Zealand: The Story of the All Blacks
I recently returned from New Zealand, a nation known for its sweeping landscapes, its creative methods of killing invasive rats, and, of course, its imposing and wildly successful rugby team. New Zealand is a place where the question of visual identity and national branding has been on the forefront of the
Nike Unveils 2016 Olympic Basketball Uniforms
Nike held an event yesterday in New York where they (among other things) unveiled the basketball uniforms for the 2016 Summer Olympics to be held later this year in Rio de Janeiro, Brazil. We weren’t there nor were we privy to a media kit of the unveiling, so… enjoy your bare
LA 2024 bid logo wants us to follow the sun
The committee that’s vying to bring the Olympics to the City of Angels in 2024 unveiled a new logo yesterday, featuring LA’s heavenly namesake and the sunshine that the city is known for. The organization’s new website, emblazoned with the slogan, “LA 2024 is about what’s possible when you follow the
2020 Olympic logo dropped after plagiarism charge
In response to accusations of plagiarism, the organizing committee for the 2020 Olympic games in Tokyo is dropping their logo. The decision came in an emergency meeting after Belgian designer Olivier Debie charged that Tokyo logo designer Kenjiro Sano copied the logo he created in 2013 for the Théâtre de Liège in Belgium. Kenjiro
Logos Unveiled for Tokyo 2020 Summer Olympics, Paralympics
The logos for both the 2020 Summer Olympics and Paralympics was unveiled earlier today at a press event in the host city of Tokyo, Japan. The Olympic mark features a large black “T” (not only for “Tokyo”, but also “Tomorrow”, and “Team”); beside the “T” is a red circle which
Indy 500 Unveils 100th Race Logo for 2016
The Indianapolis Motor Speedway today unveiled the logo for the 2016 running of the Indianapolis 500 mile race, the 100th time this race will be held. “Each year we design a new logo for the Indianapolis 500, but this year’s effort has been given special consideration,” said Mark Miles, CEO
New Zealand’s All Blacks Unveil “Blackest Jersey Ever”
New Zealand’s All Blacks rugby team unveiled the blackest jersey ever—or the #BlackestJerseyEver—this week, and will debut the new look in game action this weekend against England. The jerseys, made from a high-tech woven carbon, are designed by Adidas to be form fitting (players are harder to tackle that way) and