Australia’s National Rugby Sevens team unveiled their new uniform/playing strip today according to a report in Australia’s Herald-Sun newspaper. The new uniform greatly reduces the role of lime that once dominated the design, relegated to nothing more than just a trim colour near the collar and sleeves. In its place
Category: Other Sports
The Faux-lympics – Londoners thumbing their nose at the Olympic Brand
The Olympic brand is notoriously well-policed so what’s a small business looking to capitalize on the games to do? With 286 brand-enforcement agents keeping the streets in London safe, it’s making it difficult for the average retailer to make a few extra bucks. Especially since they aren’t permitted to use
Istanbul 2020 Unveils New Summer OIympics Bid Logo
Turkish Prime Minister Recep Tayyip Erdoğan Saturday unveiled his country’s bid logo for the 2020 Summer Olympics. Featuring the skyline of the proposed host city of Istanbul encased within the shape of the official town flower, the lilly, the new logo was chosen by Turkish residents in a vote amongst
US Olympians to wear double-breasted jackets and navy berets in opening ceremony
The US Olympic Team announced their opening ceremony outfit yesterday, designed and made by Ralph Lauren. White pants, white shirt, navy double-breasted jacket, and a navy beret go over white newbuck shoes for the opening ceremonies. I’m intentionally sparing you the official shtick from RL about the pride and elegance
The Dark Knight Rises onto uniforms in MiLB and National Rugby League
Both the Fresno Grizzlies, in the Pacific Coast League and the Mebourne Storm in Austrailia’s National Rugby League are celebrating the July 20th release of the third and final installment in Christopher Nolan’s Batman trilogy with special uniforms worn on the field. Saturday the 14th, The Storm will wear jerseys
New Zealand Unveils 2012 Olympic Uniforms
Ahead of the official unveiling Thursday, the New Zealand Olympic uniforms were accidentally leaked on a test web page for makers Rodd and Gunn. It was an embarrassing slip-up that appeared just hours before the swank cocktail party that was to officially unveil the uniforms. A spokeswoman for the New
2012 Olympic Uniform Review: Australia
Welcome to week two in our Olympic series! This week we take a look at Australian Olympic-wear for the upcoming 2012 games. For the Aussies, its not the look that they insist is new, it’s the technology. The uniforms unveiled March 28th at the Sydney Olympic Park Sports Centre do boast some
PGA Unveils New Standardized Championship Logo
The PGA of America have unveiled their 2013 PGA Championship logo, to be held in August of next year at the Oak Hill Country Club in Rochester, NY. Most importantly it was announced that starting with this 2013 edition of the annual PGA Championship event the logo will be more
2012 Olympic Uniform Review: Great Britain
While the athletes prepare for the “Big Show” we here at SportsLogos.Net will be taking a look at some of the official team uniforms unveiled for the upcoming London Olympics. From the looks of it, we’ve got something for everyone….from the boring to the ridiculous. First up, and fittingly so,
Nike Unveils Faster US Track Unis for 2012 Olympics
Designed to shave off seconds of a sprinter’s time, Nike yesterday unveiled the new track and field uniforms for Team USA’s 2012 Summer Olympic team. According to Nike, the new uniform is capable of “shaving up to 0.023 seconds off 100-meter sprint times”; that may not sound like a lot,
Cross-Promotion: The Newest Niche
Ask any advertising or promotional guru, and they’ll tell you that it’s pretty hard to find new ways to capture your attention. (…this power play brought to you by Ambulance Chasers Incorporated…) Everyone’s done everything. From bobbleheads to bang sticks, from beer and baseball to hot girls & hockey (well,
UK Lab Creates World’s Smallest Olympic Rings
With only 60 days to go until it’s opening ceremonies, scientists in the United Kingdom have created the world’s smallest Olympic rings. According to The Daily Mail, it’s the smallest logo ever created – a single molecule 100,000 times thinner than a human hair, precision-crafted to resemble the five Olympic