In five American cities, anonymous rugby teams are taking part in a unique sports experiment this year. It’s not just that the Professional Rugby Organization (PRO Rugby, for short) is a league of professional rugby union teams—something rare enough in the United States. It’s that the five teams are playing
Category: Rugby
The Iconic Silver Fern of New Zealand: The Story of the All Blacks
I recently returned from New Zealand, a nation known for its sweeping landscapes, its creative methods of killing invasive rats, and, of course, its imposing and wildly successful rugby team. New Zealand is a place where the question of visual identity and national branding has been on the forefront of the
New Zealand’s All Blacks Unveil “Blackest Jersey Ever”
New Zealand’s All Blacks rugby team unveiled the blackest jersey ever—or the #BlackestJerseyEver—this week, and will debut the new look in game action this weekend against England. The jerseys, made from a high-tech woven carbon, are designed by Adidas to be form fitting (players are harder to tackle that way) and
New Aussie Rugby Kit Prefers Lemon to Lime
Australia’s National Rugby Sevens team unveiled their new uniform/playing strip today according to a report in Australia’s Herald-Sun newspaper. The new uniform greatly reduces the role of lime that once dominated the design, relegated to nothing more than just a trim colour near the collar and sleeves. In its place
Logo Links: NCAA, Canada Day, Nike redesigning the NFL, Soccer, Rugby, Cricket oh my!
Good morning everyone! Here’s what made news around the logo world in the last couple of days: Starting things off with the NCAA where the ASU Sun Devils showed off a picture of their new “bold” football jerseys, more emphasis on the pitchfork and a little more black. The Kentucky