Ahead of St. Patrick’s Day, the Football Association of Ireland (FAI) has introduced two new visual identities: an institutional logo and a national team crest.
Both new logos are predominantly green but also incorporate the white and orange colors also found in the Irish flag.
The new national team crest features a shamrock on a white background inside an orange border with the green, white and orange of the Irish flag near the bottom. “IRELAND” and “FOOTBALL” are written in a green roundel outside that, with another orange border on that roundel.
“The new Ireland National Teams crest. Simple, iconic and meaningful,” the FAI wrote on Twitter. “Something that is instantly recognisable as Irish, and that is connected back to legendary moments in Irish football.”
The institutional logo, meanwhile, contains the initials “FAI” in white inside a green circle with an orange border. Like the inner border of the national team crest, the orange border of the institutional logo is broken up with green, white and orange sections to mimic the Irish flag.
Other recent examples of football federations releasing separate institutional logos and national team crests include Italy (institutional logo, national team crest) and Georgia.
The Irish national teams are currently outfitted by Umbro, but there has been some speculation that they will sign with a new kit manufacturer — possibly British sportswear company Castore — in the near future.
UPDATE (Monday, March 13): The FAI confirmed on social media this morning that it has indeed signed a new multi-year kit partnership with Castore. “The new kit will celebrate the history of the iconic jersey whilst ensuring that it has a modern approach,” they said on their Instagram account. A new home kit will be unveiled and made available for pre-order next week.
The Irish men’s national team’s next scheduled matches are a friendly against Latvia on March 22 and a UEFA Euro 2024 qualifying match against France on March 27. The Irish women’s team has a pair of friendlies scheduled against the United States on April 8 and 11 as they tune up for this summer’s FIFA Women’s World Cup in Australia and New Zealand.
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