The early reviews are in, and they’re not good.
After the logo for the FIFA World Cup North America 2026 was unveiled at an event in Los Angeles on Wednesday evening, the reaction across social media has been swift and overwhelmingly negative.
For reference, here’s what FIFA unveiled on Wednesday:
Many of those who commented on Twitter reacted to the new logo with confusion …
… while others vented their disappointment and frustration, especially when they compared it to previous logos for international sporting events:
Some commented on the execution of the logo …
… while others offered up ideas for a redesign:
And, of course, there were plenty of memes flying around:
Meanwhile, over on the Facebook page for Canadian broadcaster TSN:
One commenter on SportsLogos.net’s Instagram page summed up their thoughts — and possibly those of many others — rather succinctly:
And finally, SportsLogos.net’s own Chris Creamer speculated on the process of creating the 2026 World Cup logo:
What do you think of the 2026 World Cup logo? Let us know in the comments below!
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