The Old Dominion football program announced this week it will wear the university’s vintage “racetrack” logo on its helmets during its Sept. 23 Homecoming game against Texas A&M-Commerce.
The geometric logo was created in 1973 by Robert McCullough, who was chairman of the university’s art department, and was a focal part of the Monarchs’ brand until 1986, when they replaced it with a regal lion wearing a crown.
This move was unpopular with students and faculty due to the similarity to the logo used by Food Lion, a regional supermarket chain in the Mid-Atlantic and Southeastern United States, though it remained the university’s official logo until 2002.
Of course, Old Dominion didn’t have a football program from 1941-2008, so this will mark the first time the logo appears on the Monarchs’ helmet. They’ll wear it with their Hudson blue uniforms, including the Hudson blue helmet that was introduced last season.
Related stories:
Purdue Boilermakers Promote Drew Brees-Era Throwback Uniforms To Full-Time Status 
Western Kentucky Hilltoppers Reveal New Football Uniforms 
Washington Huskies Unveil Updated Football Uniforms 
LSU Tigers To Wear Air-Conditioned Helmets This Fall 
Oklahoma Sooners Mark Athletic Director Joe Castiglione’s 25th Anniversary With Commemorative Logo 
Nebraska Cornhuskers Unveil Modernized Herbie Husker Logos 
Old Dominion Monarchs Unveil “Carol Hudson Blue” Football Uniforms 
Florida To Wear Blue Helmets With 1960s Throwback Uniforms Against Missouri
