NWHL Welcomes Toronto Six, Unveils Name and Logo
A dash of tradition with a sprinkle of modern. That’s the best way I can describe the name of the National Women’s Hockey League’s newest team, the Toronto Six, who unveiled that name along with their logo yesterday afternoon. The modern? Well “The Six” is a relatively new nickname for
Central Baptist College Mustangs Unveil Updated Logo Set
The Central Baptist College athletic department recently unveiled an updated brand identity that includes a refreshed primary logo and new secondary mark. “Anytime you make changes, it starts a new chapter,” athletic director Lyle Middleton said in a statement. “While the logo is an exciting new change, it’s symbolic purpose
The 1993 LA Clippers Redesign that Never Was
In 1991, the Los Angeles Clippers came to NBA Creative Services, looking for a redesign. Tom O’Grady, later the founder of Gameplan Creative, and his team of creatives at the NBA took up the task. I spoke briefly to Tom to get his recounting of the story. In his own
NBA Drops Spalding, Wilson Becomes New In-Game Basketball Provider
WILSON! WILLLLL-SSSOONNNNNNN! The National Basketball Association today announced that Wilson Sporting Goods Co. will provide the official game ball of the NBA as well as the Women’s National Basketball Association, NBA G-League, and the new Basketball Africa League. The new deal begins with the NBA’s 75th anniversary season in 2021-22
Sun Belt Conference Reveals New Logo, Wordmark
The Sun Belt Conference officially unveiled its new logo and wordmark on Thursday morning, bringing to end a rebranding project that began in earnest last summer. The logo and wordmark were created by Brian Gundell of Brian Gundell Graphic Design Co., whose past clients include the Arizona Diamondbacks, Atlanta Braves,
Los Angeles Rams Tease Alternate Uniforms In 2021, 2022
The Los Angeles Rams officially unveiled their new uniforms on Wednesday morning, which include a modernized metallic helmet, gradient numbers on the royal blue home jersey and a bone-colored road look. In doing so, the Rams also subtly announced on their website they’ll reveal two additional alternate uniforms in 2021
Los Angeles Rams Unveil New Uniforms
On Wednesday morning, a little less than two months after they revealed a new logo set, the Los Angeles Rams finally unveiled their corresponding uniforms. “SoFi Stadium is an iconic, transformative stadium that encouraged us to design uniforms as innovative as our new home,” Rams chief operating officer Kevin Demoff
Avs Considering Bringing Back Nordiques Uniforms in 2021
If the Hurricanes could resurrect the Whalers, why couldn’t the Colorado Avalanche do the same with the Quebec Nordiques? The team was asked that very important question by The Athletic recently and we got ourselves a somewhat hopeful answer. “Next year is the team’s 25th anniversary season. I think there
UC Santa Cruz Banana Slugs Reveal Logo Finalists For Brand Refresh
On several occasions over the last four months, the University if California, Santa Cruz, has asked alumni, fans and students to vote on a new logo and wordmark. Now on the verge of choosing the winner, the Banana Slugs want your input one last time. The #NewSlug2020 campaign began in
Truman State Bulldogs Unveil Refreshed Logo, Color Scheme
In an effort to visually align with the academic marks released in March, the Truman State athletic department earlier this week unveiled a refreshed “T-Dog” primary logo alongside associated typography. “Throughout our history, the Bulldog brand has been changed many times,” athletic director Jerry Wollmering said in a statement. “I’m
Defunct Arena League Toledo Bullfrogs Unveil Unused Uniforms
This week, more than a decade after the Toledo Bullfrogs were supposed to begin play in the Arena Football League’s development league, Toledo Sports Arenas Inc. unveiled the defunct franchise’s unused uniforms. In September 2008, Toledo Sports Arena Inc. — a non-profit organization led by the owners of the International
Athletes Honour Frontline Health Workers With Their Jerseys
For National Nurses Day today athletes all over North America, such as the two 99’s in the photo above, are teaming up to honour frontline healthcare workers giving all they can to help us during the COVID-19 pandemic. Players are each choosing a healthcare hero who has inspired them and