Studio Stories: Creating the 2019 NBA All-Star Game Logo
While the NBA logo sits to the left, plenty of teal and purple fill the remainder of the NBA’s All-Star 2019 logo. Plenty of teal, really. The stacked design of the logo with the wordmark “All-Star” in purple and “2019” in teal on the top line sitting atop the “Charlotte”
Bowling Green Hot Rods commemorate five years since Corvette sinkhole
On February 12, 2014, the nation was transfixed by video of a 40-foot-wide sinkhole opening under the National Corvette Museum in Bowling Green, Kentucky, swallowing eight classic cars. Five years later, the Single-A Bowling Green Hot Rods—whose whole identity is based on their hometown’s association with the automotive industry—commemorated the
MLB 150: All 30 MLB Teams to Wear Jersey Patch in 2019
Major League Baseball today announced that all clubs would be wearing a special MLB 150 patch on their sleeves throughout the 2019 regular season. The announcement follows a bit of a leak which showed part of the patch on the sleeve of a jersey back in January. The patch contains
Baltimore Orioles Change Primary Logo for 2019
This couldn’t have come as a surprise to any of you. The Baltimore Orioles are making a minor change to their official logo designations for the upcoming 2019 season. Getting the promotion *officially* from secondary to primary logo is the classic “cartoon bird” logo the club has been wearing on
AAF Kicks Off! The Logos & Uniforms of the New Alliance of American Football
The Alliance of American Football is ready to take the field for the first time this weekend, all eight of the league’s charter teams will be in action with two of the four games on Saturday and the other two on Sunday. Logos and uniforms for all of the teams
Tampa Bay Lightning Disrupt The Night With New Third Uniforms
Well, this one’s certainly different. Now officially official, the Tampa Bay Lightning this evening unveiled their new alternate/third uniform three months after the jersey leaked back in November. The team promptly wore their new Adidas alternate uniform in tonight’s home game against the St. Louis Blues. With a colour scheme
Portland Sea Dogs to play a game as Maine Whoopie Pies
Is minor league baseball big enough for two Whoopie Pie–based temporary rebrands? We’ll find out this summer. For the last two seasons, the Reading Fightin Phils have played their annual morning game as the Reading Whoopies, and today, the Portland Sea Dogs announced that they’ll play a game this season
Lawsuit Can Proceed for Owners of St Louis Rams Merchandise
Have you ever spent money on a new jersey or ballcap from your favourite team only to see the team relocate just a few years or even months later? I know I sure did, granted it was for the Montreal Expos and I was buying it because we all knew
Lansing Lugnuts pay tribute to Burt Reynolds with Smokey and the Bandit jerseys
The location of Burt Reynolds’ birthplace was the subject of debate for many years, until the iconic actor himself cleared it up in his 2015 autobiography: He was born in Lansing, Michigan, not Waycross, Georgia—a fabrication Reynolds himself had perpetuated because he moved to Florida at the age of five
Kannapolis Intimidators are looking for a new name
The Kannapolis Intimidators, Single-A affiliate of the Chicago White Sox, already have new owners and a new stadium scheduled to open in 2020, and we know now that they’ll have a new nickname and brand in 2020 as well. The impending name change is something of a surprise because of
Durham Bulls to rebrand as Durham Lollygaggers for a game
If the early minor league promotional announcements are any indication, we’re seeing teams get creative with their single-game promotional brands this year—perhaps moving away from the food-based brands that have swept through the leagues in recent years. From the “Where has this been all my life?” files, the Durham Bulls
MLB Releases 2019 Spring Training Cap Collection
With Spring Training now just mere days away(!), Major League Baseball has today released the 2019 Major League Baseball Spring Training cap collection. The biggest change overall is the change in the construction of the caps, last year’s new “ProLight” material is gone after just one year, replaced “HexTech” performance fabric. Visibly it