Our Chat with Cards’ President Bill DeWitt III About New City Connect Uniforms
The St. Louis Cardinals brand new Nike MLB City Connect uniforms will be making their on-field début this afternoon. The red jerseys with “The Lou” scripted across the chest, inspired by the hit song from Nelly, were unveiled on Monday to an overall positive reaction from fans and media alike.
Ligue 1’s Lille OSC Put Unique Spin on Traditional Chevron for 2024-25 Home Kits
Club’s traditional chevron, which they’ve used in some form since the 1940s, appears on new kits made up of several tonal mini-chevrons
Memorial Cup Host Saginaw Spirit Unveil Commemorative Jersey for Tourney Opener
Like the Memorial Cup itself, Spirit jersey for Friday’s opening game against the Moose Jaw Warriors honors fallen military personnel
Announcing Player 97: Our New Brand Vision, Research, Consulting Company
Today, I’m excited to announce the official launch of Player 97, the new consulting, research, and branding company managed by the same friendly faces that have been running SportsLogos.Net. After many years of helping teams, leagues, designers, and other companies, I decided to finally make it official—folks, I am here
Football in Their DNA: AC Milan Launches 2024-25 Home Kit
Tonal segmented stripes inside red stripes are a visual representation of the human genome; patch on back collar celebrates club’s 125th anniversary
Could West Virginia Mountaineers Wear 1965 Throwback Uniforms In 2025?
A recent exchange on social media between West Virginia’s athletic director, head coach and a fan indicates throwback uniforms might be in the works for next season.
OHL’s Guelph Storm File Trademarks for Three New Logos
It’s unclear if the Storm would keep their crimson, silver and black color scheme as trademark filing images are usually only available in grayscale
2024 MLB Father’s Day Caps Revealed
Father’s Day is quickly approaching. In the world of Major League Baseball, this means we’ll see baby blue-themed baseball caps and ribbons on the uniforms of Major League Baseball players, coaches, managers, and umpires for all games played on Sunday, June 16th. SHOP: 2024 MLB Father’s Day team caps available
They’ve Got the Power: Washington, D.C., USL Super League Club Unveils Name, Logo
Crest features black, red and white shield with eagle wing cutting through the middle; lightning bolts in negative represent three communities in D.C. metro area
Ranking the Possible 2024 Stanley Cup Final Uniform Matchups
The 2024 Stanley Cup Playoffs are winding down, and with that comes a good sense of who will face off in this year’s Stanley Cup Final. At the moment, we’re left with just the Dallas Stars and Edmonton Oilers in the Western Conference and the Florida Panthers and New York
Aston Villa, Adidas Announce Kit Deal Starting in 2024-25 Season
Deal marks first time Aston Villa has been outfitted by German sportswear giant; announcement confirms new crest that matches January leaks
St Louis Cardinals Unveil New “The Lou” City Connect Uniforms
They’re from “The Lou,” and they’re proud. This morning, the St. Louis Cardinals became the 26th team to unveil their new Nike MLB City Connect uniform, doing so with the help of Grammy Award-winning hip-hop artist Nelly, a St. Louis native. It’s the first time in franchise history that the