Oregon Ducks Reveal Uniforms For Spring Football Game
In what is becoming a tradition for the Oregon football program, Nike’s test rodents the Ducks revealed new uniforms that will be worn only for this year’s Spring exhibition game. Just like for the past 5 years, the uniforms are meant to serve as a tribute to the military, as
Atlanta Hawks Re-Introduce Classic Logo
“The Pac Is Back!” So says the Atlanta Hawks, who earlier today introduced their new secondary logo — an updated version of their classic “Pac Man” brand from the 1970s through mid 1990s. After changing their “profile pic” to the updated “PAC” logo, the Hawks later Tweeted clarification that their existing
Northern Arizona University Announces Athletic Rebranding
Earlier this week, Northern Arizona University revealed their new visual identity for their athletics program. The identity, done by SME Branding (who can be found on twitter @SMEBranding) is definitely step towards modernity with the new, more progressive look. From the press release: The new logo and mascot succeed a
First Look at the 2014 MLB All-Star Game BP Jersey
During a press conference yesterday, held to kick-off the 2014 MLB All-Star Game fan balloting, the Minnesota Twins unveiled the 2014 All-Star Game batting practice jersey. So far, we’ve only seen the American League version — this jersey is red with “AMERICAN” across the front in the same font used
LA Clippers Stage Inside-Out Jersey Protest
The Los Angeles Clippers, in the midst of a first round playoff matchup with the Golden State Warriors, were dealt a heavy blow of internal distraction when extremely-racist comments allegedly attributed to Clippers team owner Donald Sterling were made public this past weekend. Clippers players have chosen to not speak to
A Cartoon Rodent in a Serious Baseball Town: The Richmond Flying Squirrels
The Richmond Flying Squirrels, double-A affiliate of the San Francisco Giants, are among the most popular and distinct minor league baseball team identities out there, but the team name was not well received when it was first announced more than five years ago. In a city with a storied baseball
Brooklyn Cyclones Win the Star Wars Jersey Battle
Durham Bulls, Sacramento River Cats, Toledo Mud Hens… y’all can step aside. The Brooklyn Cyclones just ended the Star Wars uniform contest. On the front of the jersey is a menacing image of Darth Maul surrounded by red and black. Across the front of Maul’s head is “Brooklyn” written in Aurebesh
Ten MLB Teams Who Wore Uniforms of Another City
This afternoon the Chicago Cubs will celebrate the 100th anniversary of the first baseball game played at Wrigley Field. As part of those 100th birthday celebrations both the Chicago Cubs and their opponents, the Arizona Diamondbacks, will be wearing uniforms based off of the two teams that squared off in
Washington Huskies Reveal New Football Uniforms
Nike is continuing to unveil new uniforms for the football schools who are so obliged, and this time the new uniform genie has come for the Washington Huskies. If you can remember, the Huskies got their now-previous uniform set three years ago and added a matte-black helmet and chrome-gold helmet
Arkansas Razorbacks Update Identity With New Logo, Unis
Another day, another school gets an update from Nike, and this time it’s the Arkansas Razorbacks, again. Nike’s brand update for the Hogs will result in Arkansas’ football team donning new football uniforms for the third straight season. After giving their uniforms a major update in 2012, the gradient numbers
The “Peach” Returns To The Chick-Fil-A Bowl
For the past 8 years, Atlanta’s annual bowl game which was formerly known for 3 decades as the Peach Bowl was known as the Chick-Fil-A Bowl. This was the result of the sponsorship completely taking over the name of the bowl after the sponsors shared the moniker as the Chick
The Power of Pink (or Rubine Red): The Story Behind the Pensacola Blue Wahoos
The wahoo is a fish that is strong, fierce, and delicious. The fish featured in the Pensacola Blue Wahoos’ logo is the one that got away. You can tell by the hook in his mouth attached to the broken fishing line that he snapped through pure, brute force. “The wahoo