While the official draw for the 2026 FIFA World Cup is on Friday, the countdown to the tournament officially began earlier this week for manufacturer PUMA and the European national teams it outfits that will compete on soccer’s biggest stage. PUMA launched new home kits for five national teams on
Tag: 2026 world cup
FIFA, Host Cities Roll Out Specific Branding for 2026 World Cup
City-specific brands take overarching tournament logo and apply color palettes and patterns with local significance
‘Is That It?’: Reaction to 2026 World Cup Logo Swift, Overwhelmingly Negative
Reactions on social media range from confusion to anger to disappointment
FIFA Unveils Logo For 2026 World Cup in North America
Each host city will have its own bespoke brand that “embodies its own world‑renowned culture and heritage, in which millions of international fans will immerse themselves when kick-off comes in 2026”