Fans watching the Canadian Football League playoffs over the weekend may have noticed a new addition to the teams’ jerseys. During both the East and West Division semifinals on Saturday, November 1, all four teams involved sported new ad patches on their jerseys. The patches bore the logo of the
Tag: advertising
Boston Celtics Partner With Amica For New Jersey Patch
The reigning NBA champion Boston Celtics have announced a multi-year jersey patch partnership with Amica, a Rhode Island-based auto, home and life insurance company. “The Boston Celtics jersey is not only recognized all across New England, it’s recognized all across the world,” team president Rich Gotham said during a press
NASCAR Changes Car and Ad Designs for 2013
The 2013 season will bring some significant design changes to the NASCAR Sprint Series as both the graphics and the cars will have more options in the coming year. Bashed in the recent past for their COT (Car of Tomorrow) design taking all the personality and manufacturer distinctiveness out of the