The University of Guelph has a whole new look, including a new logo for its Guelph Gryphons athletics department. The Ontario-based university and U Sports member unveiled their new brand identity on Friday, March 21, calling it “an evolution, not a rebrand, of current logo assets.” The new logos and
Tag: brand identity
WTA Ready to Make a Racket With New Brand Identity
The organization overseeing women’s professional tennis around the world is hoping fans and players alike will rally around their new brand identity. The Women’s Tennis Association (WTA) rolled out the new identity—which it says is “bigger, bolder and built for the future”—on its website and social media channels on Thursday,
Tottenham Hotspur Tweaks Primary Logo, Reintroduces Monogram As Part of ‘Remastered’ Brand
New identity aims to embrace club’s rich history and unmistakable heritage by eliminating text under crest; introducing silhouette, monogram and hallmarks; and reworking typography