City-specific brands take overarching tournament logo and apply color palettes and patterns with local significance
Tag: canada soccer
‘Is That It?’: Reaction to 2026 World Cup Logo Swift, Overwhelmingly Negative
Reactions on social media range from confusion to anger to disappointment
FIFA Unveils Logo For 2026 World Cup in North America
Each host city will have its own bespoke brand that “embodies its own world‑renowned culture and heritage, in which millions of international fans will immerse themselves when kick-off comes in 2026”
Toronto FC Partners With Artists to Turn Kits into Canvases
Starting XI program brings 11 artists from around the Greater Toronto Area together to celebrate the city they call home on TFC’s “Community Kit”
CanPL’s Atlético Ottawa Unveils ‘Making It To Safety’ Third Kit for 2023
Kit features drawings created by children who made it to safety at Ottawa-area shelters; portion of sales to benefit charity that provides moving and storage for people fleeing abuse
MLS Renews Calls to End Plastic Waste With Return of Parley Kits
“One Planet” kits are made entirely out of ocean plastic and will be worn during MLS matches this weekend to celebrate Earth Day
2023 Football Kit Preview: Canadian Premier League
Canadian league’s fifth season kicks off on Saturday, April 15, when 2022 runners-up Atlético Ottawa host HFX Wanderers FC at TD Place Stadium
Rocky Mountain High: CanPL’s Cavalry FC Get Back to Nature With 2023 Kits
Primary kit features mountain landscape while alternate kit has lightning bolt striking diagonally across the front
CanPL’s Pacific FC Release 2023 Home and Away Kits Inspired by the West Coast
Sublimated pattern of tonal geometric shapes on purple primary kit depicts a spirit bear — a rare, white-coated black bear that lives in coastal rainforests of B.C.
Nike Launches New Home and Away Kits for 13 Nations in 2023 Women’s World Cup
Kits unveiled for co-hosts Australia and New Zealand, along with Brazil, Canada, China, England, France, Korea, Netherlands, Nigeria, Norway, Portugal and United States
Home City at the Heart of 2023 Kits for CanPL’s Atlético Ottawa
Primary kit features “camo-style pattern” with outlines of the city of Ottawa; alternate kit pays homage to the Rideau Canal
CanPL’s Vancouver FC Unveil Inaugural Home and Away Kits
Club’s inaugural season kicks off on Saturday, April 15, when they visit interprovincial rivals Pacific FC in Victoria