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PUMA, Manchester City Sign Kit Deal Extension Worth Reported £1 Billion

English Premier League powerhouses and German sportswear manufacturer PUMA have extended their partnership for what’s reported to be an eye-watering amount. The deal was announced on Tuesday, July 15, and while neither side’s press release mentioned the length or monetary amount, the BBC reported that the deal was for 10

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Atlético de Madrid, Nike Extend Kit Contract Until 2035

The long-standing partnership between one of the biggest names in sportswear and one of the biggest clubs in Spanish soccer will continue for another decade. Atlético de Madrid announced this week that it has extended its kit contract with Nike until 2035; according to Yahoo Sports, the €300-million deal doubles

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Nike, Brazil Extend National Team Kit Contract Until 2038

Not even a week after announcing an extension to their contract with Uruguay’s national soccer federation, Nike has locked up the rights to outfit another South American powerhouse for the next 14 years. Nike announced on Friday, December 6, that they’d extended their contract with the Confederação Brasileira de Futebol

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