ECHL Growlers Go Gold, Release New Third Jersey

The ECHL’s Newfoundland Growlers have announced a new alternate gold uniform for the upcoming 2021-22 season. It’s being referred to as the “Regiment Gold” jersey and is sliding into the team’s usual rotation which already includes their “Sable Chief Black” and “Iceberg White” set. With a gold base the jersey

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ECHL Growlers Throw Back to Leafs Past

The ECHL’s Newfoundland Growlers, 2019 expansion team/Kelly Cup Champions and affiliate of the NHL’s Toronto Maple Leafs, announced this morning that they would wear uniforms throwing back to their hometown’s long association with their NHL parent. Going all the way back to the early 1990s, the Growlers will wear uniforms

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ECHL partners with Athletic Knit as jersey provider

The ECHL announced moments ago that it will partner with Toronto-based sports apparel firm Athletic Knit as its exclusive jersey provider beginning with the 2019–2020 season. Athletic Knit has long had a relationship with the league—you’ll see designer Jeff Tasca’s name in numerous articles about ECHL promotional uniforms on this

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2018 Creamer Awards Winners: The Best New Sports Logos of 2018

Welcome to the 2018 Creamer Awards, our seventh annual celebration of the best new sports logos to debut throughout the year. Over these past twelve months, we saw a plethora of new logos across the sports world. In addition to the usual crop of fresh designs, we were treated to

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3D Hockey Jerseys? Not Your Average Promotion

The Reading Royals made a splash last week with first-of-their-kind three-dimensional jerseys, garnering national attention in the sports world and throughout social media. From the casual fan’s perspective, it was a creative promotion, a way to stand out in a crowded minor league sports scene. But from the designer’s perspective,

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ECHL partners with Nickelodeon for a season of themed jerseys

The ECHL’s brand new season will have a consistent theme all year long. The 27-team hockey league announced a partnership with the children’s television network Nickelodeon, best known for the shows SpongeBob SquarePants, PAW Patrol, and Rise of the Teenage Mutant Ninja Turtles. The design firm OT Sports will create

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