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Hudson Valley Renegades update brand with NY affiliation

Minor league baseball has undergone seismic changes in recent weeks, with Major League Baseball imposing a new order on the system of farm teams that serve as the pipelines for the big league clubs’ players. Teams have changed everything from affiliation status, classification, and parent clubs. One of those teams

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Dallas Stars Tease New Uniform

Earlier today the Dallas Stars teased a new uniform on their social media channels. A Tweet on @DallasStars revealed two too-closeup-to-see-much photos with a message simply showing an emoji wearing a monocle with one raised eyebrow. The team’s Twitter account avatar adds a further clue, the numbers 10.28.20, or October

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LEAK: New LA Lakers Blue and Silver “City” Jersey for 2021

The Los Angeles Lakers, fresh off having their Classic Edition look leaked, face yet another early look at a new uniform for their upcoming 2020-21 season. This time we’re seeing what I’m being told is the defending champs’ new “City Edition” look which continues the theme of throwing things back

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Leaked: Photo of New Ottawa Senators Uniform for 2021

There was another leak of, what is probably, the new Ottawa Senators rebranding yesterday. While previously we’d seen photos of merchandise courtesy the official NHL Shop (that’s a good source, right?), now we have our first look at the new uniform thanks to user “anothercanuck19” on Reddit. The leaked photo

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Pickle Things Are Happening: The Story Behind the Portland Pickles

The first time marketing entrepreneur Alan Miller heard the name of the collegiate summer level Portland Pickles, a team he now co-owns with former Seattle Seahawks punter Jon Ryan (among others), he was not too sure about it. “When I originally heard it,” he said, “it was a little bit

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Return of the Pinstripes! Charlotte Hornets Unveil New Uniforms

I think we all can agree, the year 2020 has been just horrible. Historically bad. “You think you got it rough, kid? I lived through 2020!”, you’ll tell some no-good whippersnapper in 30 years. But in terms of new uniform releases, this year’s been one of the best (eh, except

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Confirmed: Lakers to Wear Kobe Bryant Tribute Uniform on August 24

The Los Angeles Lakers will wear a special uniform on August 24th for Game Four of their first-round playoff series against the Portland Trail Blazers. Yes, that’s August 24th, otherwise expressed as “8/24”. A report began circulating Sunday, originating in the Los Angeles Times, that the Lakers would wear the

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NHL’s New Seattle Kraken Announce Name & Logos

The seas of the National Hockey League got slightly more terrifying this afternoon… we’ve seen stick-wielding seals, killer orca whales, creepy fishermen, but now there’s a kraken lurking in those deep, dark waters. Yes, today the NHL’s newest team made it official, they will be known as the Seattle Kraken

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