The latest chapter in the story of the “Blue Note” logo was written this morning, unveiled by the St. Louis Blues alongside a new home and road set, as well as five brand-new secondary and wordmark logos for the 2025-26 season. This new version of the Blues’ primary logo features
Tag: hockey
Boston Bruins Change Iconic “Spoked-B” Logo for 2025-26 and Beyond, New Uniforms Coming
The Boston Bruins are changing their logo, bringing back what they used for their 100th season as their new permanent primary brand going forward. The logo is a combination of the two iterations of the Bruins’ classic spoked-B design. The circle and spokes are lifted from what the club wore
ECHL Expansion Franchise in New Mexico Announces Name-the-Team Contest Finalists
The newest expansion franchise in the ECHL has narrowed down the options for its nickname to three that encompass aspects of its home state’s iconic wildlife and landscapes. The team based in Rio Rancho, New Mexico, will take to the ice at the start of the 2026-27 ECHL season. When
New Logo for St Louis Blues in 2026? Announcement Set for Tuesday
A new logo appears on the way for the St. Louis Blues in 2025-26! In a video shared to their social media accounts yesterday, the Blues showed construction workers delicately removing a large version of the team’s classic “Bluenote” logo from the ceiling of their locker room, laying it down
Ottawa Senators Unveil New 2026 Red Third Jersey at Season Ticket Holder Event
The Ottawa Senators gave their season ticket holders a sneak peek at their new red third jersey earlier this week, and fortunately, there were plenty of fans in attendance who shared some video of the reveal. Fans got their first (official) look at the new uniform courtesy of a teaser
Newfoundland Regiment Unveils Home Jersey at QMJHL Draft
As they build their team for the 2025-26 Quebec Maritime Junior Hockey League season, the Newfoundland Regiment took the opportunity this week to launch the home jersey for their inaugural season in St. John’s. The relocated Acadie-Bathurst Titan used the QMJHL Draft in Quebec City on Friday, June 6, to
Canadian Hockey League Inks Under Armour Jersey Deal, Bauer Equipment Deal
As the Memorial Cup tournament rolls on, the Canadian Hockey League announced a major shakeup this week when it comes to what players will wear on the ice next season. After months of speculation and rumours, the CHL — which oversees major junior hockey in Canada, including the Western Hockey
NHL Unveils Logo for 2026 Winter Classic in Miami
The National Hockey League has unveiled the official logo for the 2026 NHL Winter Classic, the annual outdoor game that will feature the Florida Panthers hosting the New York Rangers at Miami’s Loan Depot Park, home of baseball’s Marlins, on January 2, 2026. This marks the first time the NHL
What if the NHL Divisions Were Based on TV Markets?
What if the National Hockey League shook things up, not for geography, travel, tradition, or us fans, but instead purely for television ratings? Back when there was still the possibility of an all-Canadian Stanley Cup Final (not to mention the chance of a semifinal featuring 3 of the final four
QMJHL’s Rimouski Océanic Honour Local Naval Reserve Base With Memorial Cup Jerseys
The hosts of this year’s Memorial Cup tournament are honouring a local naval reserve base with special edition jerseys. This year’s edition of the tournament — which crowns the Canadian Hockey League champions — begins today (Friday, May 23) in Rimouski, Quebec. The host Rimouski Océanic of the Quebec Maritime
New League, New Colours: Penticton Vees Tweak Palette for WHL Debut
It’s been a busy week for the Penticton Vees, with their Western Hockey League expansion draft and prospects draft smack in the middle of their BCHL playoff series against the Brooks Bandits. But in the midst of all of that, the Vees found time to make an announcement about their
Utah Hockey Club Announces ‘Mammoth’ as New Name, Unveils Logos and Uniforms
After playing one season as the Utah Hockey Club, the former Arizona Coyotes made a gargantuan announcement this week, unveiling their permanent team identity. The National Hockey League club released their new name and logo on their website and social media channels the morning of Wednesday, May 7. They’ll henceforth