The body governing international ice hockey is going on the power play with a new “modern, fan-focused” visual identity. The International Ice Hockey Federation — which oversees world championships at all levels, the Champions Hockey League and IIHF Continental Cup in Europe, and the hockey tournaments at the Olympic Games
Tag: identity
Newest Appalachian League Team Unveils Tri-State Coal Cats Name, Logos
The Appalachian League’s new team based in Huntington, West Virginia, announced it will be known as the Tri-State Coal Cats as a nod to the region’s historic coal mining industry.
Washington Football Team To Reveal New Name, Logo On Feb. 2
The Washington Football Team announced it will reveal its new name and logo on Feb. 2.
NBA G League’s Austin Spurs To Become “Los Raros De Austin” For Three Games This Season
The Austin Spurs, the G League Affiliate of the NBA’s San Antonio Spurs, announced they will be known as Los Rarros de Austin for three games this season.
Saint Peter’s Peacocks Unveil New Athletic Branding
As part of a department-wide rebranding around one of the nation’s most unique mascots, the Saint Peter’s Peacocks recently unveiled a new primary logo, typeface and spirit marks. “This is an exciting day for our student-athletes, coaches, staff, alumni and fans,” athletic director Rachelle Paul said in a statement. “Together,
UC Riverside Highlanders Unveil New Academic, Athletic Identity
The University of California, Riverside, recently unveiled a new brand identity that unifies academics and athletics through updated logos and typography, as well as a simplified color scheme. “We are quite pleased with our new look and proud of how it reflects the growing strength of our brand,” UC Riverside