AC Milan is hoping for one hell of a good season in their new 2025-26 home kits, made by Puma. Inspired by club founder Herbert Kilpin, who said in 1899 that he envisioned it as a “team of devils,” the Italian Serie A side has incorporated a tonal pattern of
Tag: Italy
Juventus, Manchester City Headline First Wave of Kit Unveilings From Across Europe
Perennial Serie A contenders Juventus are putting a new twist on their iconic look with their new 2025-26 home kits. The Italian giants launched the kits, made by Adidas, on Wednesday, May 14, exactly one month before the 2025 FIFA Club World Cup kicks off in the United States. They
US Lecce Wear White Kits in Protest of Serie A Refusal to Postpone Game After Physio’s Death
A feud between an Italian Serie A club and the league itself made its way to the pitch in the form of protest kits this past weekend. US Lecce were originally scheduled to play Atalanta BC on Friday, April 25. But the night before, Lecce team physiotherapist Graziano Fiorita—who had
Serie A Side Atalanta Signs Kit Deal With New Balance
Italian Serie A side Atalanta BC will be sporting a new sponsor on their traditional blue-and-black striped kits when they take to the pitch next season. The 2023-24 UEFA Europa League winners announced on Wednesday, April 30, that they had signed a multi-year deal with Boston-based sportswear company New Balance
Adidas Launches New Away Kits For 8 National Women’s Teams, Including 6 in Euro 2025
The countdown to this summer’s Women’s Euro 2025 is officially underway after Adidas launched new away kits for the six teams it outfits that will compete in the tournament, along with two other women’s national teams. The German sportswear giant rolled out the new kits en masse on Monday, February
Le Coq Sportif Files for Bankruptcy, Ends All Remaining Soccer Kit Deals
Soccer seemingly lost a legendary brand last week when French sportswear company Le Coq Sportif filed for bankruptcy. The company, which has been around since 1882, was placed under judicial restructuring proceedings by the Paris Commercial Court, according to a report in British newspaper The Sun. “Le Coq Sportif is
Serie A’s SS Lazio Mark 125th Anniversary With Special Kits
Italian Serie A side SS Lazio is honouring its past this week with a special anniversary jersey. The club based in the Italian capital of Rome celebrated the 125th anniversary of its founding on Thursday, January 9, by unveiling a special kit that they’ll wear in their next Serie A match on Friday, January 10, against Como 1907.
AC Milan Blends Historical Eras to Create 125th Anniversary Kit
Italian Serie A giants AC Milan have blended elements from several different eras of their club history to create a brand new kits marking their 125th anniversary. The kit was unveiled on AC Milan’s website and social media channels on Thursday, December 5 — about a week ahead of the
‘Cheap, Tacky and Hideous’: Rugby Fans Sound Off on New Six Nations Championship Logos
Fans of international rugby are blowing the whistle after one of the sport’s oldest and most prestigious competitions launched a rebrand this week. The Six Nations Championship dates back to 1883 is contested every year between England, France, Ireland, Italy, Scotland and Wales. But in an attempt to “recharge” the
Serie A’s Genoa CFC Enlist WWE Legend The Undertaker to Hype New Black Third Kit
Jersey modeled by WWE Hall of Famer is part of club’s “Dark Side of Genoa” marketing campaign; kit was unveiled in late October and worn in a match against Fiorentina
SSC Napoli Brings A Little Bit of Japan to Italy With New Third Kit
Shirt celebrates Naples’ sister city of Kagoshima with blend of Italian and Japanese art styles and characters representing seven Bushido virtues down the right side
FC Barcelona Joins Other Nike-Outfitted Clubs in Honoring Women’s Game With New Third Kit
Other clubs released new kits recently include Bayern Munich, Aston Villa, Wolverhampton, Real Sociedad, VfB Stuttgart, Udinese, Olympique de Marseille, OGC Nice, Stade de Reims, Stade Brestois 29