Lakewood rebrands as Jersey Shore BlueClaws

The Lakewood BlueClaws, Single-A affiliate of the Philadelphia Phillies, have billed themselves as the Jersey Shore’s team since their inception in 2001. The team made it official yesterday, changing their geographic signifier from Lakewood to Jersey Shore, and unveiling a suite of logos created by Brandiose. The new logos feature

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Lakewood BlueClaws pay homage to The Boss as BruceClaws

The Lakewood BlueClaws, a Single-A Phillies affiliate in the South Atlantic League, are celebrating their 10th annual Bruce Springsteen Appreciation Night, playing as the BruceClaws in tonight’s game against the Hickory Crawdads. The BlueClaws, who play in Springsteen’s native New Jersey, will take to the field in jerseys that emulate

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Lakewood BlueClaws to wear Harry Potter jerseys

We’ve been inundated with minor league baseball promotions featuring Star Wars and Ghostbusters jerseys this year, so when a team decides to take on another cultural icon, it kind of catches us off guard. Next Friday night…yes… #HarryPotter Night with jerseys and a Snitch Baseball Giveaway https://t.co/kS0DfHmCWn pic.twitter.com/BiWLceUdmA — Lakewood

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