The University of Virginia has removed one small detail from the athletic department’s new primary and secondary logos that inadvertently referenced the school’s history with slavery. The logos, which were originally unveiled on April 24, previously featured curves on the grip of the sabres that mimicked the design of the
Tag: new
UC Santa Cruz Banana Slugs Reveal New Brand Identity
After five months of information sessions and more than 18,000 survey responses, the University of California, Santa Cruz unveiled its new brand identity during a virtual athletic banquet on June 5. The new look features a sleek update for “Sammy The Slug,” who has taken on many styles since the
New Mexico State Aggies Introduce New Secondary Logo, Accent Color
The New Mexico State athletic department recently introduced a new secondary logo and accent color to the Aggies’ branding, both of which pay homage to the past. “As we looked to strengthen our identity as the state school in New Mexico, we found inspiration in our archives for a wordmark
Stephen F. Austin Lumberjacks Unveil New Logo Set
The Stephen F. Austin athletic department released a new visual identity on Monday afternoon, which includes an updated primary mark, new alternate logos and associated wordmarks. “We are excited to unveil our new family of logos and identity marks,” athletic director Ryan Ivey said in a statement. “These marks provide
Central Baptist College Mustangs Unveil Updated Logo Set
The Central Baptist College athletic department recently unveiled an updated brand identity that includes a refreshed primary logo and new secondary mark. “Anytime you make changes, it starts a new chapter,” athletic director Lyle Middleton said in a statement. “While the logo is an exciting new change, it’s symbolic purpose
Sun Belt Conference Reveals New Logo, Wordmark
The Sun Belt Conference officially unveiled its new logo and wordmark on Thursday morning, bringing to end a rebranding project that began in earnest last summer. The logo and wordmark were created by Brian Gundell of Brian Gundell Graphic Design Co., whose past clients include the Arizona Diamondbacks, Atlanta Braves,
Los Angeles Rams Tease Alternate Uniforms In 2021, 2022
The Los Angeles Rams officially unveiled their new uniforms on Wednesday morning, which include a modernized metallic helmet, gradient numbers on the royal blue home jersey and a bone-colored road look. In doing so, the Rams also subtly announced on their website they’ll reveal two additional alternate uniforms in 2021
Los Angeles Rams Unveil New Uniforms
On Wednesday morning, a little less than two months after they revealed a new logo set, the Los Angeles Rams finally unveiled their corresponding uniforms. “SoFi Stadium is an iconic, transformative stadium that encouraged us to design uniforms as innovative as our new home,” Rams chief operating officer Kevin Demoff
UC Santa Cruz Banana Slugs Reveal Logo Finalists For Brand Refresh
On several occasions over the last four months, the University if California, Santa Cruz, has asked alumni, fans and students to vote on a new logo and wordmark. Now on the verge of choosing the winner, the Banana Slugs want your input one last time. The #NewSlug2020 campaign began in
Truman State Bulldogs Unveil Refreshed Logo, Color Scheme
In an effort to visually align with the academic marks released in March, the Truman State athletic department earlier this week unveiled a refreshed “T-Dog” primary logo alongside associated typography. “Throughout our history, the Bulldog brand has been changed many times,” athletic director Jerry Wollmering said in a statement. “I’m
Wayne State Wildcats Unveil Alternate Logos, New Wordmark
An eight-month rebranding processes reached its conclusion earlier this week when Wayne State College unveiled a new visual identity that includes two alternate logos and a new wordmark. “Our brand is what sets Wayne State College apart from other colleges and universities,” school president Marysz Rames said in a statement.
Montclair State Red Hawks Unveil Refreshed Logo Set, New Wordmark
In an effort to create a cohesive and consistent brand across their athletic department, the Montclair State Red Hawks last month unveiled a refreshed primary logo, new secondary marks and associated typography. “The refreshed logo, additional marks and updated fonts will strengthen our ability to grow our brand,” athletic director