The Washington Capitals are switching up their jersey ads this season. The club has reached a multi-year agreement with Coupang to place the company’s logo on the upper right chest of the Capitals’ home and third jerseys beginning with the upcoming 2025-26 NHL preseason. The mark features the Coupang wordmark
Tag: nhl
New Logo Celebrates 30 Years of Colorado Avalanche Hockey
Three decades of NHL hockey in the Rockies will be celebrated this season in Denver. This week, the Colorado Avalanche announced plans to mark the franchise’s 30th anniversary since moving to Denver, with the reveal being made thirty years to the day that the club first unveiled its Avalanche name
The Abyss Awakens: Seattle Kraken Tease Alternate Jersey in Social Media Video
It looks like the National Hockey League’s Seattle Kraken are getting ready to dive back into the waters of the Pacific Northwest for the inspiration for a new alternate jersey. The Kraken posted a 49-second video to their social media channels on Monday, August 4, teasing what is presumably a
Avast, Me Hearties! NHL Unveils Swashbuckling Stadium Series Logo for Lightning vs. Bruins
The National Hockey League is battening down the hatches in preparation for the 2026 edition of their Stadium Series outdoor game. The game between the Tampa Bay Lightning and the Boston Bruins will take place on February 1, 2026, at Raymond James Stadium in Tampa. And, as a nod to
Winnipeg Jets Unveil Simple 15th Anniversary Patch at 2025 NHL Draft
The Winnipeg Jets surprised us during the NHL Draft when they presented their first pick with a jersey featuring a new 15th anniversary season patch. Based on the photos we’ve seen, the patch is fairly nondescript. The number 15 in a silver bevel is placed upon a navy blue shield
Blackhawks Unveil 100th Anniversary Home Uniform for 2025–26 NHL Season
The Chicago Blackhawks today unveiled their special 100th anniversary uniform, which they’ll wear in place of their usual home jersey throughout the upcoming 2025-26 NHL season. The design was officially unveiled ahead of the 2025 NHL Draft, allowing this year’s Blackhawks selections to be the first players to wear it.
Boston Bruins Unveil New Uniforms for 2025–26, Throwing Back to the 80s and 90s
The Boston Bruins officially unveiled their new home and road uniforms this afternoon, set to be worn beginning with the 2025–26 NHL season. While the design introduces a few new elements, it draws *heavily* from the team’s classic looks of the 1980s and 1990s. Both uniforms were developed in collaboration
Detroit Red Wings Unveil Centennial Logo, New Secondary Marks Ahead of 100th NHL Season
A century of the NHL in Hockeytown will be celebrated in 2025-26 as the Detroit Red Wings unveiled their commemorative 100th anniversary season logo this morning. The centennial logo features a redrawn version of the Red Wings’ 1932 “Winged Wheel,” directly integrated into the number “100.” The numbers are designed
St. Louis Blues Unveil New Uniforms, Updated Blue Note, and Five Logos Ahead of 2025-26 NHL Season
The latest chapter in the story of the “Blue Note” logo was written this morning, unveiled by the St. Louis Blues alongside a new home and road set, as well as five brand-new secondary and wordmark logos for the 2025-26 season. This new version of the Blues’ primary logo features
Boston Bruins Change Iconic “Spoked-B” Logo for 2025-26 and Beyond, New Uniforms Coming
The Boston Bruins are changing their logo, bringing back what they used for their 100th season as their new permanent primary brand going forward. The logo is a combination of the two iterations of the Bruins’ classic spoked-B design. The circle and spokes are lifted from what the club wore
New Logo for St Louis Blues in 2026? Announcement Set for Tuesday
A new logo appears on the way for the St. Louis Blues in 2025-26! In a video shared to their social media accounts yesterday, the Blues showed construction workers delicately removing a large version of the team’s classic “Bluenote” logo from the ceiling of their locker room, laying it down
Ottawa Senators Unveil New 2026 Red Third Jersey at Season Ticket Holder Event
The Ottawa Senators gave their season ticket holders a sneak peek at their new red third jersey earlier this week, and fortunately, there were plenty of fans in attendance who shared some video of the reveal. Fans got their first (official) look at the new uniform courtesy of a teaser