The Texas League’s Double-A Northwest Arkansas Naturals unveiled their first rebrand since the team debuted in 2008. The new look preserves the team’s nickname, based on their home state’s slogan, “The Natural State,” and introduces a suite of new logos created by Torch Creative. “As we set out on this
Tag: Northwest Arkansas Naturals
Northwest Arkansas Naturals add new logo, BP cap
The Northwest Arkansas Naturals, Double-A affiliate of the Kansas City Royals, unveiled a new logo that pays homage to their home state and their parent club. The new mark features an outline of the state of Arkansas, “the Natural State,” capped by a Royals-esque crown. In the northwest corner of
NW Arkansas Naturals to play as Growlin’ Chickens
Poultry is a big deal in Arkansas. According to Farm Bureau Arkansas, poultry is the largest agricultural product in the state, and the industry accounts for a quarter of all jobs in Arkansas. This is in large part to the existence of Tyson Foods, Inc., which is headquartered in Springdale,