The collegiate summer level Lakeshore Chinooks unveiled an identity the team is calling “Nook Nation.” The identity will augment the team’s traditional look and will serve as an occasion City Connect-style brand. The team released a branding guide to explain the colors (the namesake fish and a summer sunrise over
Tag: northwoods league
Dishing it Out: Here Come the Minot Hot Tots
The newest offering on the collegiate summer level Northwoods League’s menu is the Minot Hot Tots, a team named for tater tot casserole, a meal popular with residents of Minot, North Dakota. The team unveiled its name and a suite of logos highlighted by an anthropomorphized tater tot wielding a
Wisconsin Woodchucks update logos, rebrand as Wausau Woodchucks
The Wisconsin Woodchucks, members of the collegiate summer level Northwoods League, just moments ago unveiled a new suite of logos created by Dan Simon and announced that they’ll be the Wausau Woodchucks rather than the Wisconsin Woodchucks. The new logo—unveiled on Groundhog Day because woodchucks and groundhogs are the same
Rochester Honkers update logos, add purple
The Rochester Honkers, a Minnesota-based collegiate summer level team in the Northwoods League, unveiled a suite of seven new logos today. The biggest change in the updated identity is the addition of purple to the teal and black that the team has used since they were founded in 1994. “We
Introducing the Battle Creek Battle Jacks: Part of this complete breakfast!
The collegiate summer level Northwoods League’s Battle Creek Bombers rebranded today as the Battle Creek Battle Jacks. If that name sounds like something you’d see advertised during Saturday morning cartoons, it’s because the city of Battle Creek, Michigan, was once home to more than 100 cereal manufacturers, earning it the
Madison Mallards rebrand focuses on local community
The Madison Mallards, a Wisconsin-based collegiate summer team in the Northwoods League, unveiled a new identity this weekend that plays on connections to the local community. The suite of logos, designed by Planet Propaganda, a creative agency based in Madison, are headlined by mascot Maynard G. Mallard calling his shot
New Northwoods League team celebrates cherries, spitting
The newest team in the collegiate summer Northwoods League accentuates northern Michigan’s association with tart cherries and baseball players’ propensity for expectorating. The Traverse City Pit Spitters, unveiled earlier today, feature a suite of cherry-themed logos from Brandiose. The Pit Spitters’ primary logo features anthropomorphized cherries spitting baseballs—according to the
La Crosse Loggers launch latest logos, Louie
The La Crosse Loggers, a Wisconsin-based collegiate summer team in the Northwoods League, unveiled their first rebrand since the team debuted in 2003. The new suite of logos, designed by Tony Horning, includes a primary logo featuring plaid-clad mascot Louie the Logger wielding a log bat set against saw blade
Booyah! Green Bay Bullfrogs get New Name, Logos
Booyah! A phrase made popular by late ESPN sportscaster Stuart Scott is now the name of a baseball team. Announced this evening, the Green Bay Bullfrogs of the Northwoods League will now be known as the Green Bay Booyah unveiling a slew of new logos in the process. The name
Ballclub Thinks Similar Emoji Hockey Jerseys are Frowny Face, Chocolate Swirl
In 2016, fans of the Kalamazoo Growlers, a collegiate summer baseball league team in the Northwoods League, voted to select 25 emojis to be included in what they called “Emojerseys.” Fast forward about two years and the pattern that resulted from the Growlers jerseys (or at least very close approximation)
Tapping into Something Special: The Story Behind Five Tool Ale
The Northwoods League is a collegiate summer baseball league in the upper midwest made up of 20 teams and, as of this season, one craft beer. The league, whose alumni include Max Scherzer, Ben Zobrist, and Curtis Granderson, features teams like the Fond du Lac Dock Spiders, Rochester Honkers, and Mankato Moondogs, to name a
Baseball Team to Wear “Selfie” Jersey
The Kalamazoo Growlers of the Northwoods League, a collegiate summer baseball league, will be wearing jerseys this season featuring a collage of photos of their own fans, taken by that same fan. “Salute to Selfie Night” will take place on July 24, jerseys will be worn and then auctioned off