The Rancho Cucamonga Quakes, a Single-A affiliate of the Los Angeles Dodgers, found themselves with a bit of a mess on their hands when they unveiled their Spanish-language “Copa de la Diversión” identity this week. The team announced it will play select games this season as the Chaquetas, a Spanish
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Rancho Cucamonga Quakes are the Picture of Stability
The Rancho Cucamonga Quakes have had the same team name and, conceptually, the same logo since their inception in 1993. In minor league baseball terms, this puts the team’s identity roughly on par with prehistoric cave paintings and Betty White—attractive, but really old. In a logo landscape that shifts and