The Double-A Reading Fightin Phils, an affiliate of the Philadelphia Phillies in the Eastern League, will wear breakfast-themed uniforms when they take to the field for their 22nd annual morning game this year. After the success of their Creamed Chip Beef alternate identity last year, the team will be playing
Tag: reading fightin phils
Reading Fightin Phils to celebrate Oktoberfest as Prost
The Reading Fightin Phils, an affiliate of the Philadelphia Phillies in the Double-A Eastern League, will pay homage to the nearby Pennsylvania Dutch community as well as the German beer celebration of Oktoberfest when they play a game as the Reading Prost this season. The term Prost, German for “Cheers,”
Minor League Baseball teams, local indie bands team up on brands
Three affiliated Minor League Baseball teams will partner with local independent musicians to create the “Capsule Collection.” This collaboration is intended to do what minor league baseball branding specializes in: highlight connections between teams and their local community. In its just-announced initial stages, the Capsule Collection will combine design elements
Reading Fightin Phils to play as Cream Chipped Beef
The Double-A Reading Fightin Phils will play their 21st annual morning game with a temporary brand that pays tribute to a regional delicacy. The Fightins will play as the Cream Chipped Beef in uniforms that evoke the red-checkered table cloths you might find at a Pennsylvania deli. Cream chipped beef—more
Fightin Phils to play as Reading Hot Dogs
The Double-A Reading Fightin Phils announced yesterday, on National Hot Dog Day, of course, that they will play some games next season as the Reading Hot Dogs. The team’s brand is forever intertwined with the encased sausage stuff, and according to their website, the Fightin Phils sell the most hot
Fightin Phils to play as Reading Pretzels
The Double-A Reading Fightin Phils are the first minor league baseball team of the season to introduce a temporary food-based alternate identity, picking up where an armful of other teams left off the last few seasons. The Fightin Phils, who play in the heart of Pennsylvania Dutch country, will pay
Reading Fightins to go green on Phanatic Tribute Night
The Reading Fightin Phils will pay homage to their parent club’s mascot with specialty uniforms for a game later this season. The Phillie Phanatic, a native of the Galapagos Islands and the best mascot in sports (note: it’s not close), will be featured prominently throughout the evening, including on the
Fightin Phils play annual morning game as Reading Whoopies
In just about an hour, the Reading Fightin Phils will play their 17th annual morning game, and for the second year in a row, they’ll do so in an alternate, food-based identity, the Reading Whoopies. The history of Whoopie Pies in the region traces back to 18th-century German settlers, who
Fightin Phils to Become Reading Whoopies for a Day
Of all the associations you might have with the distinctive Pennsylvania Dutch culture—barn raising, religious tolerance, zipperless pants, etc.—it’s unlikely that the first one you think of is whoopie pies. But sure enough, we have those 18th-century German settlers to thank for that delicious dessert, two cakey cookies sandwiched around
The Logocast Episode 25 – Brandiose
FOLLOW THE LOGOCAST ON TWITTER. FOLLOW THE LOGOCAST ON TUMBLR. LIKE THE LOGOCAST ON FACEBOOK. E-MAIL THE PODCAST. [audio http://audio.chirbit.com/thelogocast_1361757060.mp3] In this episode of the Logocast, the entire show is devoted to our interview with Brandiose! We talked with Casey and Jason about how they got started, their work new and old,
R-Phils All Over the Place with new name, logos, uniforms
The Reading Phillies, Double-A Eastern League affiliate of the Philadelphia Phillies, unveiled their new name, logo, and uniforms at a fan event today at First Energy Stadium in Reading, Pa ending 46 seasons being known as the Phillies. Just a heads up that this identity is all over the place,