In the middle of a relegation battle on the field, English Premier League side Leicester City could be facing problems off the field too, as the financial stability of their front-of-shirt sponsor has been called into question. In July 2024, Leicester City announced it had signed a sponsorship deal —
Tag: soccer crests
Mexican Football Federation Extends Kit Contract With Adidas Until 2034
Mexico’s national football teams will continue to wear the 3 Stripes until 2034 following the announcement of a contract extension last week. The Federación Mexicana de Futbol (FMF) announced on Friday, November 22, that they had extended their kit contract with German sportswear giant Adidas for another 10 years, “seeking
‘As Maine As Possible’: Portland Hearts of Pine Unveil Kits for Inaugural USL League One Season
The woods and the water of Maine come together in the new primary jerseys for Portland Hearts of Pine, who will make their debut in USL League One in March 2025. The jerseys were unveiled in front of 1,500 supporters, including Gov. Janet Mills, at a special event at the
FIFA Unveils ‘Innovative’ New Trophy for Club World Cup
24-carat gold-plated trophy was designed in collaboration with luxury jeweller Tiffany & Co. and transforms from a shield to “a multifaceted and orbital structure”; contains laser-engraved icons along with inscriptions in 13 languages and in Braille
Tottenham Hotspur Tweaks Primary Logo, Reintroduces Monogram As Part of ‘Remastered’ Brand
New identity aims to embrace club’s rich history and unmistakable heritage by eliminating text under crest; introducing silhouette, monogram and hallmarks; and reworking typography
Dutch Eredivisie’s AFC Ajax to Revert to Classic Logo for 2025-26 Season
Classic logo was used from 1928 to 1991, but also made appearances on kits in recent years to add to throwback aesthetic; announcement is part of Ajax’s 125th anniversary celebrations
Puma Unveils New Home and Away Kits for Five African National Teams
Countries on the continent outfitted by Puma include Côte d’Ivoire, Egypt, Ghana, Morocco and Senegal
Valencia CF to Don Black Away Kits at Home in Tribute to Local Flooding Victims
Front-of-shirt sponsor’s logo replaced with motto “AMUNT VALENCIANS” (“Come on Valencians”) while “UNITS CON SEMPRE” (“United as Always”) appears on back of shirt
Serie A’s Genoa CFC Enlist WWE Legend The Undertaker to Hype New Black Third Kit
Jersey modeled by WWE Hall of Famer is part of club’s “Dark Side of Genoa” marketing campaign; kit was unveiled in late October and worn in a match against Fiorentina
FC Barcelona, Nike Announce New Contract Until 2038
After reported friction between the two sides earlier this year, Barcelona and Nike announce extension of current deal that could become the most expensive soccer kit deal in the world
SSC Napoli Brings A Little Bit of Japan to Italy With New Third Kit
Shirt celebrates Naples’ sister city of Kagoshima with blend of Italian and Japanese art styles and characters representing seven Bushido virtues down the right side
Get the Red Out: Chicago NWSL Club Rebrands to Chicago Stars FC for 2025
New name and crest officially take effect in 2025 NWSL season, but team will “celebrate our new era” during their final regular season game of 2024 on Sunday, November 3 against Kansas City