USF Unveils New Uniforms, Adidas Template

With its primetime tilt against Wisconsin just 72 days away, the University of South Florida on Tuesday afternoon unveiled a brand new set of uniforms on adidas’ latest template. The university entered into an eight-year partnership with adidas last summer, but the football team was oddly relegated to the company’s

Click for More Photos and Details

USF Abandons New But Unpopular Academic Logo In Favor Of Athletic Mark

To celebrate its designation as a preeminent university, the University of South Florida last fall introduced a brand new academic logo, which featured a full-bodied, lime-green bull.  The “Charging Bull” was met with immediate and heavy criticism by students and alumni, who cited similarities to the logo used by investment

Click for More Photos and Details

South Florida Introduces Surfer Styled Hoops Uni

The University of South Florida (USF) wants to bring a little surfer style—or So-Flo, as they say—to Madison Square Garden on Tuesday. Debuting new Under Armour-designed uniforms, the Big East basketball team will take on Seton Hall in a set of green uniforms that start getting funky in the shorts

Click for More Photos and Details